GE Medical Systems


Old GE Medical Systems logo

GE Healthcare

February-July 2004


On February 6, 2004, GE Medical Systems (GEMS) became GE Healthcare, at the time when they were acquiring British healthcare company Amersham plc. To keep up with the name change, the GE Medical Systems wordmark in the Univers font, has been replaced with the new GE Healthcare wordmark in Trade Gothic Extended font. The Medical Systems wordmark has remained on the old GEMS website until the new GE Healthcare website launched in April of 2004. 


GE Healthcare Logo

In July of 2004, as part of the rebranding efforts at GE, which included making blue their primary color scheme and debuting their new Inspira font, GE Healthcare adopted the new blue Inspira look, ditching the old transitional look.

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