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*[http://nymag.com/daily/fashion/2010/10/deciphering_the_meaning_of_gap.html New York Magazine] |
*[http://nymag.com/daily/fashion/2010/10/deciphering_the_meaning_of_gap.html New York Magazine] |
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*[http://www.brandchannel.com/home/post/2010/10/06/Gap-Rebrands-Itself-Into-Oblivion.aspx Brand Channel] |
*[http://www.brandchannel.com/home/post/2010/10/06/Gap-Rebrands-Itself-Into-Oblivion.aspx Brand Channel] |
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| + | ===2017-Present=== |
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| + | [[File:New_Gap_logo_svg.png|center|238x238px]] |
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| + | after 30 years of using the classic blue box logo gap finally introduced a new logo however this logo has (so far) has been received better then the 2010 logo. |
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[[Category:Retail outlets in the United States]] |
[[Category:Retail outlets in the United States]] |
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[[Category:Clothing]] |
[[Category:Clothing]] |
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Revision as of 02:21, 11 April 2017
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1976–1986 | 
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| 1969–1976 | 1976–1986 | 1986–present |
The Gap
1969–1976
1976–1986
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SVG NEEDED |
Gap
1986–present
2010
On October 4, 2010, Gap replaced its classic blue square logo. This reportedly happened suddenly without any announcements. The new logo was credited to Laird & Partners. Due to negative response from customers, on October 11, one week after the new logo was introduced, Gap announced that they would revert back to the old square logo. Since then, this Gap logo has often been referred to as one of the worst logos of all time.
2017-Present
after 30 years of using the classic blue box logo gap finally introduced a new logo however this logo has (so far) has been received better then the 2010 logo.