Gateway launched in 1985 as Gateway 2000.
The '2000' was dropped from the name and became simply 'Gateway' in 1998. At the same time, the cow block was introduced and the text became green, and using a different typeface.
The cow block changed to a 'G' in 2002.
Gateway introduced a new modern look with a new font face in 2006, and the cow block was re-introduced and became 3D, and without using an outline, in October 2007, Gateway was acquired by Acer.