No edit summary |
Bianche2006 (talk | contribs) No edit summary |
||
| (11 intermediate revisions by 7 users not shown) | |||
| Line 1: | Line 1: | ||
| − | == |
+ | ==1959–1962== |
| + | [[File:General_Foods_1959.jpg|150px|center]] |
||
| + | |||
| + | ==1962–1984== |
||
[[File:General Foods logo.png|150px|center]] |
[[File:General Foods logo.png|150px|center]] |
||
==1984–1990== |
==1984–1990== |
||
| − | [[File:General Foods 1984. |
+ | [[File:General Foods 1984.svg|150px|center]] |
| ⚫ | |||
| − | |||
| ⚫ | |||
:''"The leaf conveys the notion of growth as it relates to the nature of the company's business - food - and to the corporation itself."'' - Saul Bass in the New York Times[http://www.nytimes.com/1984/11/09/business/advertising-general-foods-a-new-look.html] |
:''"The leaf conveys the notion of growth as it relates to the nature of the company's business - food - and to the corporation itself."'' - Saul Bass in the New York Times[http://www.nytimes.com/1984/11/09/business/advertising-general-foods-a-new-look.html] |
||
| + | |||
| + | In 1990, General Foods merged with Kraft, Inc. to form Kraft General Foods, Inc. (most of its assets later divided into [[The Kraft Heinz Company]] and [[Mondelēz International]]) |
||
| + | |||
| + | {{Mondelēz International}} |
||
[[Category:United States]] |
[[Category:United States]] |
||
[[Category:New York]] |
[[Category:New York]] |
||
| + | [[Category:1959]] |
||
| + | [[Category:Food and drink]] |
||
| + | [[Category:Kraft Heinz]] |
||
| + | [[Category:Mondelēz International]] |
||
Revision as of 04:11, 11 November 2019
1959–1962
1962–1984
1984–1990
On November 1984, General Foods got a new logo created by Saul Bass. It features a stylized leaf.
- "The leaf conveys the notion of growth as it relates to the nature of the company's business - food - and to the corporation itself." - Saul Bass in the New York Times[1]
In 1990, General Foods merged with Kraft, Inc. to form Kraft General Foods, Inc. (most of its assets later divided into The Kraft Heinz Company and Mondelēz International)
| Predecessors: Kraft Foods, Inc. | General Foods | Cadbury Schweppes PLC | Nabisco Brands Inc. | Jacobs Suchard | Chipita Confectionery brands: Other chocolate brands: Alpen Gold (Russia | Poland) | Bubu Lubu | Côte d'Or | Daim (International | UK & Ireland) | Figaro | Fineti | Freia (Japp | Kvikk Lunsj | Twist) | Green & Black's | Hu Kitchen | Korona (Karūna) | Lacta (Brazil (5 Star | BiS | Laka) | Greece) | Marabou | Milka | Mirabell | Pavlidis (Ygeias) | Poiana | Suchard | Toblerone Gum and candy brands: Maynards Bassetts (Maynards | Bassetts | Jelly Babies | Liquorice Allsorts | Midget Gems | Sports Mix | Soft Jellies | Superfruit Jellies | Wine Gums) | Bazooka | Beemans | Bubbaloo | Bubblicious | Certs | Clorets | Chappies | Chiclets | Dentyne | Dirol | Freshen Up | Halls | Hollywood | Palitos de la Selva | Pascall | Stimorol | Stride | The Natural Confectionery Company | Trident | Trebor | V6 | Beldent | First | Kent | Olips | Chappies | Recaldent | Jelibon | Falim | Swedish Fish Snack brands: Groceries and other assets: Former/defunct brands: Notes  |