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1928–1949

General mills logos


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1949–1956

20190802005358


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1956–1959

General-mills1956


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1959–present

General Mills G 1963

1959–1963

GeneralMills1959LogoEarly


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1963–1969

WHT-1963 BowlingGuy-0


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1969–1982

Luckycharms


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The wordmark was changed to a sans-serif font in 1969.

1982–1997

General mills logos4


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The wordmark is now in capital letters.

1989–2003

GM 89
 


1999–2001 (alternate logo)

Capturewdfqa


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2001–2002 (alternate logo)

Hm genmls


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2002–2004 (alternate logo)

Hm genmils


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2003–2017

General Mills


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The cursive capital 'G' was slightly modified in 2003.

2004–2017 (alternate logo)

General Mills

2017–present

General mills logo


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