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| 1990-1994 | 1994-2000 | 2000-2010 | 2010 | 2010-present |
1990-1994
Used under the government of Patricio Aylwin.
1994-2000
Used under the government of Eduardo Frei Ruiz-Tagle.
2000-2010
Used under the government of Ricardo Lagos (2000-2006) and Michelle Bachelet (2006-2010).
2010
Used from March 11 to November 24, 2010; under the first months of the first government of Sebastián Piñera (2010).
2010-present
Used since November 24, 2010; under the first government of Sebastián Piñera (2010-2014), the second government of Michelle Bachelet (2014-2018) and the second government of Sebastián Piñera (2018-present). This new identity, designed by McCann Erickson and FutureBrand[1], introduces a propietary typeface, called GobCL, designed by Rodrigo Ramírez.
Variant used for intern communications (2014-present) and social media (2014-2018)
Variant used for social media, made to fit in round avatars (2018-present)
Variant used on the website (2016-present)
Add a photo to this gallery2014-2018
Variant used on the website (2014)
Logo with slogan "Chile mejor" (2017-2018)
2018-present
Logo with slogan "Chile lo hacemos todos" (2018-2019)
Logo with slogan "Chile en marcha" (2019)
Logo "Chile en marcha", horizontal variant (2019)
Logo "Chile en marcha", stacked variant (2019)
References
- ↑ Gobierno de Chile 2010-2014 - Identidad visual del Gobierno de Chile
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