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| 1992–1993 | 1993–1994 | 1994–1997 | 1997–2001 | 2001–2003 | 2003–2004 |
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| 2004–2008 | 2008–2010 | 2010–2012 | 2012–2014 | 2014–present | |
UK Gold
1992–1993
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GOLD launched on 1st November 1992 as UK Gold.
1993–1994
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In 1993. UK Gold received a new look.
1994–1997
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1997–2001
UK Gold was rebranded on November 1, 1997, with the launch of UK Arena, UK Horizons and UK Style. The new look was created by Lambie-Nairn.
Another new look, with idents based on fireworks, was launched in April 1999. It was also created by Lambie-Nairn.[2]
2001–2003
All UKTV channels got new looks on May 8, 2001. UK Gold's new idents carried on the fireworks theme.
2003–2004
UKTV Gold
2004–2008
2007–2008
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New idents, featuring people jumping around on golden space hoppers, were launched in April 2007. They were created by Karmarama.[3]
G.O.L.D.
2008–2010
UKTV Gold changed its name to G.O.L.D. on October 7, 2008 as part of a major rebranding of UKTV's channels, where every channel would get a distinct name. The new look was created by Red Bee Media.
Gold
2010–2012
The slogan was removed from the logo in 2010, as well as the channel now referring to itself as 'Gold' instead of 'G.O.L.D.'.
2012–2014
In 2012 the dots were removed from the logo, now falling inline with how the channel is called.
2014–present
Christmas Gold
2015–present
.png "Christmas Gold (1).png (95 KB)")
.png "Christmas Gold (2).png (101 KB)")
Over the Christmas holiday period Gold rebranded as Christmas Gold with an emphasis on classic shows from Christmas past.[4]
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Current channels: Former channels: Note  |
