2010–2012 | 2012–2014 | 2014–2016 | 2016–2023 | 2023–present |
2010–2012[]
In 2010, Google Play Books Beta was launched with this icon.
2012–2014[]
To coincide with Android KitKat 4.4, 4.4.2, and 4.4.4's release Google play change the beta icon's color to blue.
2014–2016[]
To coincide with Android Lollipop 5.0's release, all Google Play apps received a new icon.
2016–2023[]
To coincide with the release of Android Nougat 7.0, the services on the Google Play banner received a Play button-like icon.
2023–present[]