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2005–present

2005–2010

Gulli logo
GULLI VOD

Gulli is a French television channel launched in November 18, 2005 and was owned by Lagardère and France Télévisions (until 2015).

Gulli, le système G

The identity for Gulli was developed by the French company Dream On.

The press kit that was released before the launch includes this explanation of the logo and the identity, entitled le système G ("the G system"):[1]

"The identity and logo of Gulli plays with the letter G: an initial object, a cell always in motion that symbolises growth and evolution, a window that opens to the world, an entry key to the channel..."

2010–2017

Gulli 2010
GULLI REPLAY
GULLI VOD 2012

In April 8, 2010, Gulli started broadcasting in widescreen and introduced a new identity, created by Gédéon. The G from the logo was still in the center, but the graphics would now feature more live action and a more detailed computer animation modeling.

Logo de Gulli Africa (Chaîne TV)

Variant for Gulli Africa.

120px-Gulli girl

Variant for GulliGirl in Russia.

The logo stayed mostly unchanged, although it was given more depth and went through slight colour and gradient modifications.

2017–present

696px-Gulli logo 2017
Logo-gulli-replay
Logo gullimax

On August 28, 2017, Gulli gained a new look, made by 17MARS. This new look made the channel more colourful and vibrant. Its programming blocks (Gulli Go, Gulli Pop, Gulli Doo, Gulli Good, Gulli Toon, Gulli Goal and Gulli Club) have different colours in their logos (Black, Purple, Yellow, Pink, Orange, Blue and Gold respectively), similar to GulliGirl having its logo in pink, and the SVOD service, Gullimax, having its logo in orange. This rebrand caused an Arabic feed of the channel, Gulli Bil Arabi, to launch.

120px-Gulli Bil Arabi 138 138

Variant for Gulli Bil Arabi, which exists in the Middle East.

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Gulli Girl 2018

Variant for GulliGirl, which exists in Russia.