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1995–1998 1998–2014 2014–present
1995–1998 1998–2014 2014–present

HBO 3[]

1995–1998[]

HBO-3

HBO Signature was launched as HBO 3 in 1995, which used a format similar to HBO and HBO 2.

HBO Signature[]

1998–2014[]

HBO Signature 2000
Designer:  Unknown
Typography:  Amazone
Trajan Pro
Launched:  October 1998

In 1998, HBO 3 was rebranded as HBO Signature, with its format changed to target a female audience. It coincided with the "HBO the Works" expansion/rebrand.

2014–present[]

HBO Signature (2014)
Designer:  Unknown
Typography:  Gotham Bold
Launched:  July 2014

The new HBO Signature logo was launched on air in July 2014.


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