HDFC Life Insurance Company Ltd. is one of the largest private life insurance companies in India. Launched in 2000 as HDFC Standard Life, it is partly owned by Housing Development Finance Corporation Limited, from where it derives its name.
HDFC Standard Life[]
2000–2010[]
HDFC Life[]
2010–present[]
.svg "HDFC Life (2010, with Slogan).svg (21 KB)")
Logo with the slogan Sar utha ke jiyo
HDFC Life introduced a new logo on 10 November 2010.
- HDFC Life is the new name for HDFC Standard Life Insurance Company - My Insurance Club, 11 November 2010
- A brand new Life - Business Standard, 22 November 2010
- HDFC Standard Life unveils new brand identity - India Infoline, 23 November 2010
- HDFC Standard Life revamps brand identity - Campaign India, 24 November 2010