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| 1997–2001 | 2001–2004 | 2004–2009 | 2009–2020 (idents) | 2009–2011 | 2011–2020 | 2020–present |
UK Style
1997–2001
UK Style was launched in November 1997, along with UK Horizons, UK Arena and the rebranded UK Gold.
2001–2004
All UKTV channels got a new look, also commissioned from Lambie-Nairn, in early 2001. The new look for UK Style was launched on May 8, 2001.
- "The central image is of a 'palette' of ideas, represented on screen by the split-screen device and off screen by a simple four-part arrangement of colours or colour photography." - Lambie Nairn
UKTV Style
2004–2009
The channel was renamed UKTV Style alongside its sister channels.
Home
2009–2020
2009–2020 (idents)
2009–2011
UKTV Style was renamed Home on April 30, 2009 as part of a major rebranding of UKTV's channels, where every channel would get a distinct name. The new look was created by Red Bee Media.
- "The creative concept is crafted around various living spaces, representative of the diverse audiences of the channel and their different life-stages. The four idents were developed using different types of homes; a family home, an urban flat, a flat-share and an empty-nesters’ home. Each ident focuses on a number of items in the featured home, and reveals that each item has history and its own story. As the viewer is taken on a tour of each home, the objects appear and hand-written annotations reveal the “home truths” of the object’s past and its relationship with the homeowner." - Red Bee Media press release
2011–2020
In February 2011, the Home logo colour was changed from blue to red.
HGTV
2020–present
On 11 June 2019, Discovery, Inc. acquired the BBC's stake of the former joint-venture UKTV's lifestyle channels, Home was rebranded as a UK version of HGTV on 21 January 2020.
| Part of BBC Studios
Current channels: Other brands: Former channels: Notes:  |
