HIT Video

American Girl | Barbie | Bob the Builder | Hot Wheels | Little People | Matchbox | Max Steel | Mega Bloks | Monster High (Ever After High | Enchantimals) | Polly Pocket

Licensed
DC Universe (Batman) | Intel Play | WWE

Games
Scrabble | Uno | Pictionary

Subsidaries
Fisher-Price | Mega Brands

Mattel Creations
HIT Entertainment | Playground Productions

Defunct
Tyco Toys | Lyrick Studios | HIT Video | HIT Wildlife | HIT Home Entertainment | HIT Consumer Products | Mattel Brands | Mattel Interactive | Gullane Entertainment (Britt Allcroft Productions) | Bluebird Toys | Ideal Toy Company

Jim Henson Productions | Jim Henson Home Entertainment | Jim Henson Television | Jim Henson Records | Jim Henson's Creature Shop | Henson Alternative

Precedessor companies
The Muppets Studio | HIT Entertainment

Defunct
Jim Henson Interactive | Jim Henson Pictures | Shadow Projects | HIT Video

Sub-brands
HiT Movies

Former Sub-brands: HIT Video | HIT Wildlife | HIT Home Entertainment | HIT Consumer Products