HIT Wildlife was a HIT Entertainment division set up in 1993 (as Wild Media) to produce and distribute nature and wildlife programming.
Wild Media
1993–1996
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HIT Wildlife
1996–2001
2001–2002
In mid-2002 the division was closed, as HIT wanted to concentrate more on production and distribution of children's programming. Therefore, the company sold all rights to its wildlife programming to the newly-formed Parthenon Entertainment.[1]
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