Variety FM

Pre-launch

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The newly formed GMG Radio won the second Yorkshire regional licence under the name Variety FM.

Real Radio Yorkshire

2002-2008

As GMG Radio had launched in South Wales with Real Radio, it was decided the Yorkshire licence would operate with the same name. It launched on FM and DAB on March 25th 2002.

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2008-2011

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2011-2014

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Heart Yorkshire

2014-present

After the Global Radio purchase, Real Radio was eventually rebranded as Heart on May 6th 2014.

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