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| 1918–1978 | 1978–2009 | 2009–present |
1963–1978
1978–2009
2009–present
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In 2009, Hertz introduced its new logo, which Hertz is in a yellow rectangle and is in a different font.
| Household Goods Abra | Bensons for Beds | Bradlows | Buco | Conforama | Emmezeta | Fantastic Furniture | Freedom | Harveys | Hifi Corp | Incredible Connection | kika | Leiner | Lipo | Mattress Firm | OMF | Plush | Poco | Rochester | Russells | Sleepmasters | Snooze | The Tile House | Timbercity | General Merchandise Other  |
| Current marquees: Ford Motor Company | Lincoln Motor Company | Spin Former marquees:
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