1948–1967[]
1967–1978[]
1978–1998[]
This logo was briefly revived (though modified and rotated 90°) for Hilton Worldwide and Hilton Honors.
1998–2010[]
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2010–present[]
On August 16, 2010, Hilton Hotels & Resorts introduced a refreshed identity. This included adding the word "Hotels & Resorts" to the logo, to separate it from the Hilton Worldwide brand. They also altered the blue color and introduced an altered font.
Current Brands Luxury: Conrad Hotels & Resorts | LXR Hotels & Resorts | Waldorf Astoria Hotels & Resorts Former Brands |