Hindustan Unilever Limited, abbreviated as HUL, is the largest manufacturer of fast-moving consumer goods in India, and one of the largest Indian companies. It is a partly-owned subsidiary of Unilever, the Anglo-Dutch FMCG conglomerate.
On 1 April 2020, HUL completed the acquisition of GSK Consumer Healthcare’s health drink business, consisting of brands such as Horlicks and Boost. Its parent company Unilever also acquired the rights to the Horlicks brand worldwide. In return, GlaxoSmithKline acquired a small stake in HUL.
Hindustan Vanaspati Manufacturing Company
1931–1956
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Lever Brothers India
1933–1956
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United Traders Limited
1935–1956
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Hindustan Lever Limited
1956–2007
Hindustan Unilever Limited
2007–present
In June 2007, Hindustan Lever Limited (HLL) was renamed to Hindustan Unilever Limited (HUL), and a new logo was introduced. The script font used to write Unilever was now extended to Hindustan and Limited on either side of it. This makes India the only country to have a logo different from the parent Unilever logo, though some brands have replaced the HUL logo with the Unilever logo on their products starting in 2013, while others continue to use the HUL logo.
Alternative lock-up of icon and name.
From 2007 to 2011, television commercials for HUL products displayed the HUL logo full-screen at the end of the commercial. In 2011, this was replaced by the international Unilever logo unrolling from the top right corner of the screen at the end of the advertisement, as is the case in other countries. (Emirates Airline uses a similar animation.) In 2012, the Unilever logo animation was replaced by one with the Hindustan Unilever logo, which is used to the present day.
Notes 1Brands exclusively used by Hindustan Unilever in India. 2Health drinks business acquired from GlaxoSmithKline. 3Teabags business wholly-owned by Unilever, the ready-to-drink business is handled by a joint venture with PepsiCo. 4Now owned by Upfield (Kohlberg Kravis Roberts).
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