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Hot Wheels

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This page only shows primary logo variants.
For other related logos and images, see:
1968–1969 1969 1969–1970 1970–1973 1973–1990 1990–2000
1968–1969 1969 1969–1970 1970–1973 1973–1990 1990–2000
2000–2004 2004–2010 2010–present 2010–2014 2014–present  
2000–2004 2004–2010 2010–present 2010–2014 2014–present

Hot Wheels is the brand name of a line of miniature toy automotive vehicles in varying scales of actual size (predominantly racing cars), as well as modular racetrack sets and other accessories, manufactured since 1968 by Mattel. The miniatures are often licensed reproductions of actual production cars from both the mass-market and racing worlds, and are among the company's best-selling and best-known products.

1968–1969[]

From international collector catalogue (1967 date).
Different flame shapes and spacing. The modern Mattel logo can (sometimes) be seen used before the Hot Wheels logo redesign.
Designer:  Otto Kuhni
Typography:  Custom, Century Schoolbook SB Bold Italic
Launched:  March 1, 1968

1969–1970[]

1969[]

SVG NEEDED

1969–1970[]

SVG NEEDED

1970–1973[]

1973–1990[]

1990–2004[]

1990–2000[]

2000–2004[]

SVG NEEDED

This logo was still used by some Monster Jam teams as late as 2009.

2004–2010[]

SVG NEEDED

This logo was still seen at The Mattel Toy Store at 8400 Fairway Pl, Middleton, WI 53562.

2010–present[]

2010–2014[]

SVG NEEDED

The logo's shape resembles the 1969 logo.

2014–present[]

[1]

References[]

  1. ↑ HOT WHEELS IT'S NOT THE SAME WITHOUT THE FLAME - Mattel, Inc. Trademark Registration

External links[]


  V • T • E 
Franchises

Astro Blast | Agent Zero M | Anthony Ant | Angelina Ballerina | American Girl | Barney | Barbie (Signature) | Bob the Builder | Captain Pugwash | Creatable World | Fireman Sam | Guts! | Hot Wheels (4 On The Floor | The Incredible Crash Dummies) | Hypnos | Kipper | Little People | Littles | The Magic Key | Major Matt Mason | Masters of the Universe | Matchbox (Stinky the Garbage Truck) | Max Steel | Mega (Mega Bloks | Peek-A-Blocks) | Mighty Max | Mike the Knight | Monster High (Ever After High | Enchantimals) | M.U.S.C.L.E.3 | MyScene | Oswald | Percy the Park Keeper | Pingu | Pixel Chix | Polly Pocket | Rainbow Magic | Rescue Heroes | Rubbadubbers | SewMagic | Sew Perfect | Thomas & Friends (Wooden Railway | TrackMaster | Minis | Adventures) | View-Master | Wishbone | Wobbly Land

Licensed
Jurassic World | Minecraft | Disney (Disney Princess | Frozen | Disney Villains) | Marvel Comics (The Avengers | Guardians of the Galaxy | Spider-Man) | Pixar (Cars | Toy Story) | Star Wars | Trolls | WWE

Games
Apples to Apples | Balderdash | Blokus | Ker-Plunk!4 | Mad Gab | Othello | Phase 10 | Pictionary | Rock 'Em Sock 'Em Robots | Scrabble2 | Skip-Bo | Toss Across | Uno (Hearts | Attack | Car-go Fun | Splash | Spin | Stacko | Junior | Wild Jackpot | Showdown | Dos | Flip! | Remix | Show 'Em No Mercy | Triple Play | All Wild! | Flex! | Dare! | Ultimate) | Whac-A-Mole

  V • T • E 
Part of Mattel

Predecessors
Lyrick Studios (Big Feats! Entertainment) | Pingu BV | Gullane Entertainment (Gullane (Thomas) Limited | Gullane Pictures | Bridgefilms 1 | Gullane (Development) Limited | The Media Merchants | Prism Art & Design Limited 3)

Programs
Thomas & Friends | Barney | Bob the Builder | Angelina Ballerina | Fireman Sam | Pingu | Captain Pugwash | Rubbadubbers | Oswald | Kipper | Sheeep | Percy the Park Keeper | Wobbly Land | Mike the Knight | Rainbow Magic | Anthony Ant | Wishbone | Art Attack2

Sub-brands
HIT Movies | The Little Big Club | HIT Favorites

Former Sub-brands
HIT Video | HIT Wildlife | HIT Home Entertainment | HIT Consumer Products | HIT Asset Library | HiT Shop | HIT Toy Company | HIT TV | Hot Animation | Barney Home Video

1 Joint-venture with Sooty International. 2 Distribution rights only, original series produced by Scottish Television Enterprises, revival series produced by Disney U. 3 Joint-venture with S4C International.

Subsidaries
Fisher-Price | Mattel Television Studios | Mattel Films | Mattel Creations | Mattel1631

Defunct
AmToy | Barbie Entertainment | BarbieGirls.com | Barbie Software | Tyco Toys | HIT Entertainment (Kids Edutainment Video/Lyrick Studios (Big Feats! Entertainment) | Gullane Entertainment (Bumper Films | Gullane (Thomas) Limited | Quality Family Entertainment | QFE Home Entertainment) | HIT Movies | The Little Big Club | HIT Wildlife | HIT Home Entertainment | HIT Consumer Products | HIT Asset Library | HiT Shop | HIT Toy Company | HIT TV | Hot Animation | Barney Home Video) | Intel Play | Intellivision | Mattel Brands | Mattel Entertainment | Mattel Interactive | Radica | Bluebird Toys | Fijit Friends | F.A.M.P.S | Ideal Toy Company | View-Master Video | Radnitz-Mattel Productions | Mattel Playground Productions | Mattel Studios | SoftKey (The Learning Company)

1Joint venture with NetEase Games.
2Made by Hasbro in North America.
3Made by Bandai in Japan under license from Toei Animation
4Made by Hasbro outside North America.

  V • T • E 
KG Media

National newspapers:
Kompas (Muda) | Tribun | Kontan | Super Ball

Local newspapers:
Serambi Indonesia | Tribun Medan | Tribun Pekanbaru | Tribun Batam | Tribun Jambi | Sriwijaya Post | Tribun Sumsel | Bangka Pos | Pos Belitung | Tribun Lampung | Warta Kota | Tribun Jabar | Tribun Jateng | Tribun Jogja | Harian Surya | Tribun Pontianak | Tribun Kaltim | Banjarmasin Post | Tribun Timur | Tribun Manado | Tribun Bali | Pos Kupang

Magazines and tabloids:
Intisari | National Geographic Indonesia1 | National Geographic Kids1 | Princess1 | Barbie2 | Hot Wheels2 | Cars1 | Paman Gober1 | Bobo | InfoKomputer | Angkasa | PC Plus | HotGame | Sedap | Saji | Digital Camera Indonesia | Otomotif | IDEA | Gaya Hidup Sehat | Forsel | Oto Plus | Mombi | Mombi SD | Jip | Tabloid Kontan | Venue Magz | Rumah

Television broadcasters:
Kompas TV | KTV | Gramedia TV

Online websites:
Kompas.com | Kompasiana | Kontan.co.id | KompasKarier.com | PasangIklan.com | PressRelease.id | Pijaru | Kompas.id | KompasData

Tribun Network: Tribunnews.com | Tribun Jakarta | TribunSolo.com | TribunStyle.com | TribunTravel.com | TribunNewsBogor.com | TribunJatim.com | TribunMadura.com | Tribun Wow | Tribun Jual Beli | Tribun-Video.com | TribunNewsWiki.com | TribunNewsMaker.com

Grid Network: Bobo.id | BolaSport.com | BolaStylo.com | Cewekbanget.id | Grid.id | GridOto.com | Juara.net | Otomotifnet.com | Nextren | SajianSedap | Otomania.com | Otobursa.com | Hai (online) | MakeMac | GridPop.id | GridHot.id | FotoKita | Gridmotor.id | GridHealth.id | GridGames.id | OtoSeken.id | OtoFemale.id | Parapuan | SuperBall.id | Suar.id | Nakita.id | Nova | OtoRace.id | IDEA Online | Intisari Online | Stylo.id | Jip | Motorplus | Wiken.id | GridVoice | Grid Story Factory

KG Radio Networks
Nationwide: Sonora | Motion Radio | Smart FM
Regional: Raka 96.8 FM Bandung | Radio Palupi | Kalimaya Bhaskara FM 102.1 | Prima FM 105.9 Bangka | Ria FM Solo | Serambi FM Aceh | DB Radio 90.8 FM | Sonora FM Semarang

KG Retail and Publishing
Offline retail: Gramedia (Others) | Gramedia Kids
Online retail: Gramedia.com (Others) | Gramedia Go

Publishing: Gramedia Pustaka Utama | Elex Media Komputindo | Penerbit Buku Kompas | KPG | Grasindo | M&C | Level Comics | Bhuana Ilmu Populer | Gramedia Edukasi

KG Hospitality (Santika Indonesia Hotels & Resorts)
Hotel Santika (Premiere) | Amaris Hotel | Kampi Hotel | The Samaya | The Kanaya | The Anvaya

KG Event & Venue (Dyandra&Co.)
Professional organizer: Dyandra Promosindo | Radyatama | Dyacomm | Visicita Communications | Ideacomm | Quad Event Management | Debindo Mitra Tama | DME Asia

Supporting business: Samudra Dyan Praga | Sinar Dyandra Abadi | Bali Nusa Dua Convention Center | Bali Nusa Dua Hotel | Dyandra Convention Center Surabaya

KG Manufacture
PT Graha Kerindo Utama (Tessa | Multi | Dynasty) | Teeny Teensy | Milors | EverSac | VOS | Gramedia Printing Group (Antar Surya Jaya Printing | Bawen Mediatama | Medan Media Grafikatama) | Uniflex | KGXpress | SIPLah Gramedia | Gramedia Mitra Edukasi | Metaform

KG Education
Universitas Multimedia Nusantara | ELTI Gramedia | Gramedia Academy | Kontan Academy | Kompas Institute | Robologee | Diginusa | Multimedia Nusantara Polytechnic | Dyandra Academy | Multimedia Nusantara School

KG Digital
StratX | Rekata Studio | MyValue | Gramedia Digital | Skystar Ventures | Skystar Capital | DQLab | EPerpus | Digital Eight

KG Property
Medialand | Indonesia International Expo3 (Indonesia Convention Exhibition) | Translingkar Kita Jaya | Lestari Sejahtera Investama | Wisma Kompas Gramedia | Duta Prima Investama

Others
Kompas Gramedia Productions | Transito Advertising (K Advertising) | Cozyfield | VCBL | Bola Sports Marketing | KG Studio | TribunEO | Globalintas Karya Utama

Former operations
Defunct: Potret Negeriku | Kawanku | CHIP | CHIP Foto Video | Citra | Hai (magazine) | Bola (newspaper) | What Hi-Fi? | TriMedia | Bola (magazine) | Soccer | AutoExpert | Car & Tuning Guide | Donal Bebek1 | Sinyal | Motor | Motorplus | XY Kids | Girls | Fortune (Indonesia) | Martha Stewart Living (Indonesia) | Ide Bisnis | Auto Bild (Indonesia) | Kreatif | More (Indonesia) | Prevention (Indonesia) | Sekar | Ori (magazine) | Nakita | Gramedia Film | BolaVaganza | Star Nova | Bobo Junior | Nova (tabloid)

Defunct/former: Grasera | BUMJ | Bank Artamedia | Gramina | Ina Media Wisatamas | Traktor Nusantara | Gramedia Film | TV74 | K-Vision5

Notes
1Under license from Disney Publishing Worldwide (and National Geographic Society for such Nat Geo-branded products)
2Under license from Mattel
3Co-owned with the Sinar Mas Group
4Sold to Para Group
5Sold to MNC Vision Networks

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