This page only shows primary logo variants.
For other related logos and images, see:
1911–1924 1924–1946 1947–1956 1956–1962
1911–1924 1924–1946 1947–1956 1956–1962
1962–1972 1972–present 1981–present 2018–present
1962–1972 1972–present 1981–present 2018–present

IBM (formerly known as the Computing-Tabulating-Recording Company) is an American multinational technology corporation headquartered in Armonk, New York, with a presence in over 175 countries. It specializes in computer hardware, software, internet hosting services, consulting services, and more.

Computing-Tabulating-Recording Company


Computing-Tabulating-Recording Company 1911

The Computing-Tabulating-Recording Company was formed through the amalgamation of four companies: the International Time Recording Company, the Computing Scale Company, the Bundy Manufacturing Company, and the Tabulating Machine Company.[1]

International Business Machines


International Business Machines 1924

In 1924, the Computing-Tabulating-Recording Company was renamed to International Business Machines.



IBM 1947
Designer:  Unknown
Typography:  Beton Condensed Bold
Launched:  January 1, 1947[2]



IBM 1956
Designer:  Paul Rand
Typography:  City Bold (modified)
Launched:  1956


IBM 1962
Designer:  Paul Rand
Typography:  City Bold (modified)
Launched:  1962

In 1962, the logo was divided into 13 bars.


IBM 1972
Designer:  Paul Rand
Typography:  City Bold (modified, logo)
Helvetica (1967–2017)
IBM Plex (2017–present)
Launched:  September 1972[citation needed]

The number of bars was reduced from 13 to the current 8 bars in 1972. The 8 bar logo has been rumored to represent 8 bits; however, Rand simply used lines to imply "speed & dynamism."

IBM Rebus
Designer:  Paul Rand
Typography:  City Bold (modified, "M")
Launched:  1981

In 1981, a variation of the 1972 logo, which IBM nicknamed "the IBM Rebus", was introduced. As a pun on the company's name, it contains an eye, a bee, and a separate M in the corporate font.


IBM 2018
Designer:  Unknown (based on the 1956 logo by Paul Rand)
Typography:  City Bold (modified, logo)
IBM Plex (2017–present)
Launched:  2018

The 1956 logo was reintroduced as a secondary logo in 2018.


External links

International Time Recording Company
Computing Scale Company
Bundy Manufacturing Company
Tabulating Machine Company