Changes: ITV1

Latest revision as of 16:10, 26 March 2024

This page only shows primary logo variants.

For other related logos and images, see:



1955–1963	1963–1971	1966–1973	1973–1986	1975–1980	1980–1989


1989–1998	1998–2001	2001–2002	2002–2004	2004–2006	2006


2006–2010	2010–2013	2013–2018	2019–2022	2022–present

ITV1 is a British free-to-air television channel. Previously a network of separate regional television channels, ITV1 currently operates in England, Wales, southern Scotland, the Isle of Man and the Channel Islands.

Independent Television

1955–1963

Designer:

Unknown

Typography:

Unknown

Launched:

22 September 1955

ITV began transmission on 22 September 1955, it was known as Independent Television. The first company to start-up on ITV would be Associated-Rediffusion in London.

ITV (first era)

1963–1971

Designer:

Unknown

Typography:

Custom wordmark 'ITV'
Helvetica (full name)

Launched:

22 September 1963

In 1963, Independent Television began using the 'ITV' abbreviation. This logo remained in use until 1971.

In 1968, ITV suffered from its first franchise changes. However, these changes were not liked by the workers, who went on strike. In response to this, ITV would run an emergency service nationally, between 3 and 18 August 1968. The 1968 ITV emergency service used the full name in Helvetica, just like this logo.

1966–1973

Designer:

Unknown

Typography:

Unknown

Launched:

22 September 1966

1973–1986

Designer:

Unknown

Typography:

Unknown

Launched:

22 September 1973

ITV didn't use an official on-screen logo until 1989, but this logo was used on certain promos and merchandising until 1983. It was also used by the Independent Broadcasting Authority to represent the ITV network itself from 1973 to 1986.

Another strike was made in 1979, which began with Thames Television electricians refusing to pay what they considered a derisory pay increase. Eventually, 14 of the 15 ITV stations went off-air as part of the dispute, with the only unaffected being Channel Television (as otherwise, the company would become bankrupt). Viewers encountered blank screens on the morning of 10 August 1979, and ITV would return on 24 October that same year, at 5:38 p.m. The 1979 ITV strike was the longest dispute in the history of British television.

1975–1980

Designer:

Unknown

Typography:

Aki Lines

Launched:

22 September 1975

1980–1993

Even though ITV still didn't use an official logo until 1989, this particular logo was used on various promos throughout the 1980s, as well as on the ITV Schools and ITV Telethon logos. From 1989, this logo is no longer in use besides ITV Schools, which remained in use until 1993.

1989–1998

Designer:

English Markell Pockett

Typography:

Unknown

Launched:

4 September 1989

On 4 September 1989, various ITV companies started using a new common identity. The identity was designed by English Markell Pockett and the ident featured music composed by David Dundas, famous for the Fourscore music he composed for Channel 4.

The ident started out with the logo of the local franchisee, followed by various images and ended with the logo. The 'V' in ITV contained a triangle which would include a simplified version of the local franchise's logo.

However, the new identity wasn't mandatory and many companies chose not to use it at all. Many only adopted some elements or dropped the common identity rather quickly:

Company	Usage	Additional notes
Anglia	No usage at all
Border	1989–1993	Kept the music for their next ident.
Central	1989–1992	Central added some variants.
Channel Television	No usage at all
Granada	1989–1990	Granada used a modified version, mixing it with their 1989 idents.
Thames Television	1989–1991	Thames ditched it after finding out they had lost their franchise. They had also modified it in 1990 due to a change of logo.
London Weekend Television	1989–1992
TVS Television	No usage at all
Scottish Television	1989	Used it for a short period.
Grampian Television	1989–1998	Only company to use their ident for the full run.
Tyne Tees Television	1989–1991	Kept the music for their next ident.
Ulster Television	No usage at all
HTV	1989–1992
Television South West	No usage at all
Yorkshire Television	1989–1994	Used the original version until 1990, when they introduced a variant with the full chevron logo.

For more information, see ITV (UK)/1989 Idents.

1998–2001

Designer:

English & Pockett

Typography:

OCR-B (modified)

Launched:

4 October 1998

For the first time for 9 years, the stylized triangle was removed from the logo. They began rebranding itself to improve on its image. This included the new slogan 'TV From The Heart', created by HHCL & Partners. A new logo which was created by English & Pockett was launched on 4 October 1998, one year after a new logo for the BBC was launched.

Most franchises initially continued using their own distinct regional identities, although some added the new logo to their idents.

Marketing Week: ITV reveals programme line-up and rebranding

New common idents for the network were launched on 8 November 1999. The new idents had a common design but were adapted for different regions. However, many franchises decided not to use the new identity. The franchises owned by Granada Media (Granada, LWT, Yorkshire and Tyne Tees) and United News and Media (Meridian, Anglia and HTV), as well as Border and Channel, chose to adopt the new idents. The franchises owned by Carlton Communications (Carlton, Central and Westcountry) were all renamed 'Carlton' a month earlier but used the new ITV logo. Scottish TV, Grampian TV and UTV didn't adopt the new logo at all.

The idents themselves consisted of a short filmed sequence, which ended with a heart-shape appearing, before fading to the franchise logo on top of a blue background made up of spinning hearts. In total, sixteen different sequences were shot.

The name and logo still remained in use while the logo became corporate until 2006.

ITV1 (first era)

2001-2004

2001–2002

Designer:

English & Pockett

Typography:

OCR-B - 'ITV' (modified)
Frutiger Bold - '1'

Launched:

11 August 2001

In 2001, all franchises in England and Wales (Besides UTV, Scottish TV, Grampian TV and Channel TV) were owned by Carlton or Granada and they chose to rename the network ITV1. The idents were adapted accordingly and the regional names continued to be used alongside the 1998 logo. The renaming took effect on 11 August.

2002–2004

Designer:

Bruce Dunlop and Associates

Typography:

OCR-B - 'ITV' (modified)
Frutiger Bold - '1'

Launched:

28 October 2002

A new 3D look for ITV was launched on 28 October 2002. With the launch of a new look, playout for all English regions was centralised to London and all regional names and identifications were dropped for national programmes. Regional identification still occurred ahead of regional programmes.

The new look was designed was created by Bruce Dunlop and Associates, ending its relationship with English & Pockett. The idents featured presenters from programmes on ITV. This logo changed from two-dimensional to three-dimensional.

2004–2006

Designer:

Bruce Dunlop and Associates

Typography:

OCR-B - 'ITV' (modified)
Frutiger Bold - '1'

Launched:

1 November 2004

With the launch of ITV3 on 1 November 2004, ITV1 received a new logo. The logo was modified so the letters would be in separate boxes. Since the 2002 relaunch, it had been common for the logo the animate on screen as four separate squares that were joined to form the ITV logo. With the new look, the boxes would remain separated, as had been the case with ITV2's new look the previous year. The idents had a stacked version for this logo, the three-dimensional logo turned back into a two- dimensional logo with separate boxes.

2006–2013

2006

Designer:

Red Bee Media

Typography:

Unknown

Launched:

16 January 2006

A new look for ITV1, ITV2 and ITV3 was launched on 16 January 2006 when the ITV1 logo was short-lived. It was created by Red Bee Media.

This ended ITV's yellow and blue era, giving each channel a primary colour - yellow for ITV, lime-green for ITV2, maroon for ITV3 and teal for ITV4 (which was first used in November of 2005).

The new ID's for ITV1 was based on emotions, with each ident showing six scenes associated with pride, joy, embarrassment, sadness, surprise or love. This logo was used for almost 10 months.

"ITV is capable of provoking reactions from everyone, reaching over 80% of the UK population each week. Its programming captures a range of human emotions and viewers feel connected as a result. The creative idea for the idents explores the richness of these emotions and how they can mean different things to different people. If you were to ask the ITV1 audience what made them happy, sad or embarrassed you’d get wonderfully different responses. The ITV1 logo opens out at the start of each ident to encapsulate the emotion in each scene and demonstrate that ITV1 brings you all these emotions in its programming. This logo device is also taken through into the on-screen design elements for the channel in a bold and clear design that ensures that the programming shines as a hero." ITV plc press release

2006–2010

Designer:

Blink Productions
Pleix
The Mill
ITV Creative

Typography:

Unknown

Launched:

13 November 2006

The logo was updated and the idents were replaced by new ones on 13 November 2006. The logo was changed slightly with the ITV lettering changing colour from white to black.

The new idents show various scenes were yellow 3D objects, such as hummingbird, fishes and moths, move around on the screen. The new idents were directed by Blink Production and Pleix with special effects by The Mill.[2] There were initially four idents, with two further idents added by the end of the year.

"The six idents capture the atmosphere in a variety of locations which evoke different moods - from a serene lake to a vibrant marketplace, and an urban basketball court. The ITV1 'yellow' colour is then picked out within these locations in various forms. Scenes from these locations have also been used to create six break bumpers that help to punctuate the ITV1 junctions." - Press release

Four more idents were added on 3 September 2007, bringing the total number of idents to ten.[3]

2010–2013

Designer:

ITV Creative
Blink Productions
Pleix

Typography:

Unknown

Launched:

9 April 2010

After the launch of ITV HD, a 3D logo for ITV was introduced on 9 April 2010, created in-house by ITV Creative. The new logo was launched with four new idents, made by Blink Productions and Pleix.

ITV (second era)

2013–2018

Designer:

ITV Creative
Rudd Studio
Rufus Radcliffe
Fontsmith (font)

Typography:

Custom wordmark

Launched:

14 January 2013

As part of the ITV corporate re-branding on 14 January 2013, the main channel renamed itself as ITV, dropping the '1', and received a new logo stylised as handwriting, which changes colour depending on the background it is used on.

From 2019 to 2022, this logo was only used on idents, the opening titles for Good Morning Britain and weather forecasts during ITV News.

2019–2022

Designer:

DBLG

Typography:

Custom wordmark

Launched:

1 January 2019

On 1 January 2019, the main channel slightly modified its 2013 logo. It now has three segments (and slightly different colours) instead of five. However, its corporate logo still used the 2013 logo until 2024. The creation of this logo variant coincided with the launch of 'ITV Creates', a campaign where artists would make their own idents which would appear on TV.

ITV1 (second era)

2022–present

Designer:

ITV Creative
DixonBaxi
F37

Typography:

Custom wordmark – 'ITV'
F37 Zagma (modified) – '1'

Launched:

15 November 2022

ITV plc rebranded the ITV channel back to the ITV1 name on 15 November 2022, along with a refresh for the other ITV channels ITV2, 3, 4 and Be.

The logo had been leaked online a few weeks beforehand, but the first official look at it was on an unlisted YouTube video uploaded by ITV on 14 November 2022, one day before the rebrand happened live on TV. ITV Press Centre later shared more details on the rebrand when it went live, along with uploading another (unlisted) video showing off some of the new idents for each of the channels.

The rebrand were put in place before a major change to ITV's streaming service ITV Hub, which relaunched as ITVX on 17 November 2022.

ITV launches unified brand across family of channels, ahead of the launch of ITVX - ITV Press Centre, 15 November 2022

@@ Line 1: / Line 1: @@
+{{Primary Logos}}
 {{ImageTOC
 |Independent Television 1955.svg|1955–1963
 |ITV 1960's 1.svg|1963–1971
 |ITV 1960's 2.svg|1966–1973
-|ITV 1970's.svg|1973–1983
+|ITV 1970's 1.svg|1973–1986
 |ITV 1975.svg|1975–1980
 |ITV 1980.svg|1980–1989
@@ Line 9: / Line 10: @@
 |ITV (1998).svg|1998–2001
 |ITV1 logo 2001.svg|2001–2002
-|ITV1 2002.png|2002–2004
+|ITV1 Logo 2002.png|2002–2004
 |ITV1 logo 2004.svg|2004–2006
 |ITV1 logo.svg|2006
 |ITV1 logo 2.svg|2006–2010
 |ITV1 (New).svg|2010–2013
 |ITV (2013).svg|2013–2018
+|ITV logo 2019.svg|2019–2022
-|ITV_logo_2019.svg|2019–present
+|ITV1 2022.svg|2022–present}}
-}}
-== Independent Television ==
-=== 1955–1963 ===
-[[File:Independent Television 1955.svg|center|200px]]
+'''ITV1 '''is a British free-to-air television channel. Previously a network of separate regional television channels, ITV1 currently operates in England, Wales, southern Scotland, the Isle of Man and the Channel Islands.
-== ITV (first era) ==
-=== 1963–1971 ===
-[[File:ITV 1960's 1.svg|center|200px]]
+==Independent Television==
-=== 1966–1973 ===
+===1955–1963===
+[[File:Independent Television 1955.svg|center|300px]]
+{{Card|date=22 September 1955}}
+ITV began transmission on 22 September 1955, it was known as Independent Television. The first company to start-up on ITV would be [[Rediffusion|Associated-Rediffusion]] in London.
+==ITV (first era)==
+===1963–1971===
+[[File:ITV 1960's 1.svg|center|300px]]
+{{Card|type=Custom wordmark 'ITV'<br>Helvetica (full name)|date=22 September 1963}}
+In 1963, Independent Television began using the 'ITV' abbreviation. This logo remained in use until 1971.
+In 1968, ITV suffered from its first franchise changes. However, these changes were not liked by the workers, who went on strike. In response to this, ITV would run an emergency service nationally, between 3 and 18 August 1968. The 1968 ITV emergency service used the full name in Helvetica, just like this logo.
+===1966–1973===
 [[File:ITV 1960's 2.svg|center|200px]]
+{{Card|date=22 September 1966}}
-=== 1973–1983 ===
+===1973–1986===
-[[File:ITV 1970's.svg|center|200px]]
+[[File:ITV 1970's 1.svg|center|200px]]
+{{Card|date=22 September 1973}}
-<gallery widths="150" position="center" captionalign="center" bordersize="none" bordercolor="transparent" hideaddbutton="true">
+ITV didn't use an official on-screen logo until 1989, but this logo was used on certain promos and merchandising until 1983. It was also used by the Independent Broadcasting Authority to represent the ITV network itself from 1973 to 1986.
-ITV 1970's 1.svg|Alternative version
-</gallery>
-'''ITV''' didn't use an official logo until 1989, but this logo was used on certain promos and merchandising throughout the 1970s.
+Another strike was made in 1979, which began with [[Thames Television]] electricians refusing to pay what they considered a derisory pay increase. Eventually, 14 of the 15 ITV stations went off-air as part of the dispute, with the only unaffected being [[ITV Channel Television|Channel Television]] (as otherwise, the company would become bankrupt). Viewers encountered blank screens on the morning of 10 August 1979, and ITV would return on 24 October that same year, at 5:38 p.m. The 1979 ITV strike was the longest dispute in the history of British television.
-=== 1975–1980 ===
-[[File:ITV 1975.svg|center|200px]]
-=== 1980–1993 ===
+===1975–1980===
-[[File:ITV 1980.svg|center|200px]]
+[[File:ITV 1975.svg|center|250px]]
+{{Card|type=Aki Lines|date=22 September 1975}}
-Even though '''ITV''' still didn't use an official logo until 1989, this particular logo was used on various promos throughout the 1980s, as well as on the [[ITV Schools]] and [[ITV Telethon]] logos. Even though '''ITV''' stopped using this logo by 1989, its usage within ITV Schools stayed in use until 1993.
-<gallery widths="150" position="center" captionalign="center" bordersize="none" bordercolor="transparent" hideaddbutton="true">
-ITV 1980 (3D Version).svg|3D version
-ITV Silver 3D.svg|3D Silver version
-ITV Rainbow 3D.svg|3D Rainbow version
-GW229H176.jpg|ITV Presents
-GW224H177.jpg|ITV Presents of 3D version
-</gallery>
-=== 1989–1998 ===
+===1980–1993===
-[[File:ITV (1989).svg|center|200px]]
+[[File:ITV 1980.svg|center|250px]]
+Even though ITV still didn't use an official logo until 1989, this particular logo was used on various promos throughout the 1980s, as well as on the [[ITV Schools]] and [[ITV Telethon]] logos. From 1989, this logo is no longer in use besides ITV Schools, which remained in use until 1993.
-<gallery widths="150" position="center" captionalign="center" bordersize="none" bordercolor="transparent" hideaddbutton="true">
-ITV (1989) (Print).svg|Print version
-</gallery>
-On 4 September 1989, various '''ITV''' companies started using a new common identity. The identity was designed by [[English Markell Pockett]] and the ident featured music composed by David Dundas.
+===1989–1998===
-The ident started out with the logo of the local '''ITV''' franchisee, followed by various images and ended with the '''ITV''' logo. The "'''V'''" in '''ITV''' contained a triangle which would include a simplified version of the local franchise's logo.
+[[File:ITV (1989).svg|center|250px]]
+{{Card|designer=[[English & Pockett|English Markell Pockett]]|date=4 September 1989}}
+On 4 September 1989, various ITV companies started using a new common identity. The identity was designed by [[English & Pockett|English Markell Pockett]] and the ident featured music composed by David Dundas, famous for the Fourscore music he composed for [[Channel 4]].
+The ident started out with the logo of the local franchisee, followed by various images and ended with the logo. The 'V' in ITV contained a triangle which would include a simplified version of the local franchise's logo.
-However, the new identity wasn't mandatory and many '''ITV''' companies chose not to use it at all. Many only adopted some elements or dropped the common identity rather quickly:
+However, the new identity wasn't mandatory and many companies chose not to use it at all. Many only adopted some elements or dropped the common identity rather quickly:
-*[[TSW]], [[Ulster TV]], [[Anglia TV]], [[Channel Television]], [[Television South|TVS]] and [[Granada TV]] didn't adopt the new identity at all.
-*[[Scottish TV]] used the ident for a short period.
-*[[Tyne Tees TV]] used the ident until 1991, but continued using the music for its next ident.
-*[[London Weekend Television]] and [[HTV]] used the ident until 1992.
-*[[Thames TV]] used the ident until 1991, but ditched it after finding out they had lost their franchise. They had also modified it in 1990 due to a change of logo.
-*[[Border TV]] used the ident until 1993, but continued using the music for its next ident.
-*[[Yorkshire TV]] used 2 idents. the first one was until 1990 and the ident until 1994.
-*[[Grampian TV]] (now [[STV North]]) continued using the ident up until the launch of the new ITV network logo in 1998.
-*[[Central TV]] used the ident until 1992, but also made a couple of variants.
-*[[ITV (TV channel)/1989 Idents]]
+{| class="article-table"
-=== 1998–2001 ===
+! Company !! Usage !! Additional notes
-[[File:ITV (1998).svg|center|200px]]
+|-
-<gallery widths="150" position="center" captionalign="center" bordersize="none" bordercolor="transparent" hideaddbutton="true">
+| [[ITV Anglia|Anglia]] || No usage at all ||
-ITV (1998) (Print).svg|Print version
+|-
-</gallery>
+| [[ITV Border|Border]] || 1989–1993 || Kept the music for their next ident.
-For the first time for 9 years, the stylized triangle was removed from the '''ITV''' logo. They began rebranding itself to improve on its image. This included the new slogan "TV From The Heart", created by [[HHCL & Partners]]. A new '''ITV''' logo which was created by [[English & Pockett]]. It was launched on 4 October 1998, one year after a new logo for the [[BBC]] was launched.
+|-
+| [[ITV Central|Central]] || 1989–1992 || Central added some variants.
+|-
+| [[ITV Channel Television|Channel Television]] || No usage at all ||
+|-
+| [[ITV Granada|Granada]] || 1989–1990 || Granada used a modified version, mixing it with their 1989 idents.
+|-
+| [[Thames Television]] || 1989–1991 || Thames ditched it after finding out they had lost their franchise. They had also modified it in 1990 due to a change of logo.
+|-
+| [[London Weekend Television]] || 1989–1992 ||
+|-
+| [[Television South|TVS Television]] || No usage at all ||
+|-
+| [[STV Central|Scottish Television]] || 1989 || Used it for a short period.
+|-
+| [[STV North|Grampian Television]] || 1989–1998 || Only company to use their ident for the full run.
+|-
+| [[ITV Tyne Tees|Tyne Tees Television]] || 1989–1991 || Kept the music for their next ident.
+|-
+| [[UTV (UK)|Ulster Television]] || No usage at all ||
+|-
+| [[ITV Cymru Wales|HTV]] || 1989–1992 ||
+|-
+| [[TSW|Television South West]] || No usage at all ||
+|-
+| [[ITV Yorkshire|Yorkshire Television]] || 1989–1994 || Used the original version until 1990, when they introduced a variant with the full chevron logo.
+|}
+For more information, see [[ITV (UK)/1989 Idents]].
+===1998–2001===
-Most '''ITV''' franchises inititally continued using their own distinct regional identities, although some added the new logo to their idents.
+[[File:ITV (1998).svg|center|300px]]
+{{Card|type=OCR-B <small>(modified)<small/>|designer=[[English & Pockett]]|date=4 October 1998}}
+For the first time for 9 years, the stylized triangle was removed from the logo. They began rebranding itself to improve on its image. This included the new slogan 'TV From The Heart', created by [[HHCL & Partners]]. A new logo which was created by [[English & Pockett]] was launched on 4 October 1998, one year after a new logo for the [[BBC]] was launched.
+Most franchises initially continued using their own distinct regional identities, although some added the new logo to their idents.
 *[http://www.marketingweek.co.uk/home/itv-reveals-programme-line-up-and-rebranding/2009204.article Marketing Week: ITV reveals programme line-up and rebranding]
-New common idents for the '''ITV''' network were launched in 1999. The new idents had a common design, but were adapted for different regions. However, many franchises decided not to use the new identity. The franchises owned by Granada Media ([[Granada TV]], [[LWT]], [[Yorkshire TV]] and [[Tyne Tees TV]]) and United News and Media ([[Meridian]], [[Anglia TV]] and [[HTV]]) as well as [[Border TV]] and [[Channel TV]] chose to adopt the new idents. The franchises owned by Carlton Communications ([[Carlton TV]], [[Central TV]] and [[Westcountry TV]]) were all renamed "Carlton" a month earlier, but used the new ITV logo. [[Scottish TV]], [[Grampian TV]] and [[UTV]] didn't adopt the new '''ITV''' logo at all.
+New common idents for the network were launched on 8 November 1999. The new idents had a common design but were adapted for different regions. However, many franchises decided not to use the new identity. The franchises owned by Granada Media ([[ITV Granada|Granada]], [[London Weekend Television|LWT]], [[ITV Yorkshire|Yorkshire]] and [[ITV Tyne Tees|Tyne Tees]]) and United News and Media ([[ITV Meridian|Meridian]], [[ITV Anglia|Anglia]] and [[ITV Cymru Wales|HTV]]), as well as [[ITV Border|Border]] and [[ITV Channel Television|Channel]], chose to adopt the new idents. The franchises owned by Carlton Communications ([[Carlton]], [[ITV Central|Central]] and [[ITV Westcountry|Westcountry]]) were all renamed 'Carlton' a month earlier but used the new ITV logo. [[STV Central|Scottish TV]], [[STV North|Grampian TV]] and [[UTV (UK)|UTV]] didn't adopt the new logo at all.
 The idents themselves consisted of a short filmed sequence, which ended with a heart-shape appearing, before fading to the franchise logo on top of a blue background made up of spinning hearts. In total, sixteen different sequences were shot.
+The name and logo still remained in use while the logo became corporate until 2006.
-*[http://logos.wikia.com/wiki/ITV(TV_channel)/1999_Idents ITV (TV channel)/1999 Idents]
-*[http://www.designweek.co.uk/news/itv-shows-that-it-has-a-heart/1121229.article ITV shows that it has a heart]
+*[[ITV (UK)/1999 Idents]]
-== ITV1 ==
+*[https://www.designweek.co.uk/issues/4-june-1998/english-pockett-to-rebrand-itv-network/ English & Pockett to rebrand ITV network - Design Week]
-=== 2001–2004 ===
+*[https://web.archive.org/web/20130513031955/http://www.designweek.co.uk/news/itv-shows-that-it-has-a-heart/1121229.article][https://www.designweek.co.uk/issues/4-june-1998/english-pockett-to-rebrand-itv-network/ ITV shows that it has a heart]
-==== 2001–2002 ====
+==ITV1 (first era)==
+===2001-2004===
-[[File:ITV1 logo 2001.svg|center|200px]]
+====2001–2002====
-In 2001, all '''ITV''' franchises in England and Wales were owned by Carlton or Granada and they chose to rename the network "'''[[ITV1]]'''". The idents were adapted accordingly and the regional names continued to be used alongside the '''ITV''' logo. '''ITV''' was renamed [[ITV1|'''ITV1''']] on 11 August 2001.
+[[File:ITV1 logo 2001.svg|center|300px]]
+{{Card|designer=[[English & Pockett]]|type=OCR-B - 'ITV' <small>(modified)</small><br />Frutiger Bold - '1'|date=11 August 2001}}
+In 2001, all franchises in England and Wales (Besides [[UTV (UK)|UTV]], [[STV Central|Scottish TV]], [[STV North|Grampian TV]] and [[ITV Channel Television|Channel TV]]) were owned by Carlton or Granada and they chose to rename the network ITV1. The idents were adapted accordingly and the regional names continued to be used alongside the 1998 logo. The renaming took effect on 11 August.
-==== 2002–2004 ====
+====2002–2004====
-[[File:ITV1 2002.png|center|200px]]
+[[File:ITV1 Logo 2002.png|center|300px]]
+{{Card|type=OCR-B - 'ITV' <small>(modified)</small><br />Frutiger Bold - '1'|designer=[[Bruce Dunlop and Associates]]|date=28 October 2002}}
-A new 3D look for '''ITV''' was launched on 28 October 2002. With the launch of a new look, playout for all English regions was centralised to London and all regional names and identifications were dropped for national programmes. Regional identification still occured ahead of regional programmes.
+A new 3D look for ITV was launched on 28 October 2002. With the launch of a new look, playout for all English regions was centralised to London and all regional names and identifications were dropped for national programmes. Regional identification still occurred ahead of regional programmes.
-The new look was designed was created by [[Bruce Dunlop and Associates]], ending '''ITV'''<nowiki/>'s relationship with English & Pockett. The idents featured presenters from programmes on '''ITV'''. This logo changed from two-dimensional to three-dimensional.
+The new look was designed was created by [[Bruce Dunlop and Associates]], ending its relationship with English & Pockett. The idents featured presenters from programmes on ITV. This logo changed from two-dimensional to three-dimensional.
 *[http://www.designweek.co.uk/news/bruce-dunlop-tunes-to-itv-revamp/1113444.article Bruce Dunlop tunes to ITV revamp]
-*[[ITV1/2002 Idents|ITV/2002 Idents]]
+*[[ITV (UK)/2002 Idents]]
-=== 2004–2006 ===
+===2004–2006===
-[[File:ITV1 logo 2004.svg|center|200px]]
+[[File:ITV1 logo 2004.svg|center|300px]]
+{{Card|type=OCR-B - 'ITV' <small>(modified)</small><br />Frutiger Bold - '1'|designer=[[Bruce Dunlop and Associates]]|date=1 November 2004}}
-With the launch of [[ITV3|'''ITV3''']] on 1 November 2004, '''ITV''' got a new look. The logo was modified so the letters would be in separate boxes. Since the 2002 relaunch, it had been common for the '''ITV''' logo the animate on screen as four separate squares that were joined to form the ITV logo. With the new look, the boxes would remain separated, as had been the case with '''[[ITV2]]'''<nowiki/>'s new look the previous year. The idents had a stacked version for this logo, the three-dimensional logo turned back into a two- dimensional logo with separate boxes.
+With the launch of [[ITV3]] on 1 November 2004, ITV1 received a new logo. The logo was modified so the letters would be in separate boxes. Since the 2002 relaunch, it had been common for the logo the animate on screen as four separate squares that were joined to form the ITV logo. With the new look, the boxes would remain separated, as had been the case with [[ITV2]]'s new look the previous year. The idents had a stacked version for this logo, the three-dimensional logo turned back into a two- dimensional logo with separate boxes.
-=== 2006–2013 ===
+===2006–2013===
+====2006====
+[[File:ITV1 logo.svg|center|300px]]
+{{Card|designer=[[Red Bee Media]]|date=16 January 2006}}
+A new look for ITV1, [[ITV2]] and [[ITV3]] was launched on 16 January 2006 when the ITV1 logo was short-lived. It was created by [[Red Bee Media]].
+This ended ITV's yellow and blue era, giving each channel a primary colour - yellow for ITV, lime-green for [[ITV2]], maroon for [[ITV3]] and teal for [[ITV4]] (which was first used in November of 2005).
-==== January–November 2006 ====
-[[File:ITV1 logo.svg|center|200px]]
-A new look for '''ITV''', [[ITV2|'''ITV2''']] and [[ITV3|'''ITV3''']] launched on 16 January 2006 when the ITV1 logo was short-lived. It was created by [[Red Bee Media]].
+The new ID's for ITV1 was based on emotions, with each ident showing six scenes associated with pride, joy, embarrassment, sadness, surprise or love. This logo was used for almost 10 months.
-This ended '''ITV'''<nowiki/>'s yellow and blue era, giving each channel a primary colour - yellow for '''ITV''', limegreen for '''[[ITV2]]''', maroon for '''[[ITV3]]''' and teal for '''[[ITV4]]'''.
+:''"ITV is capable of provoking reactions from everyone, reaching over 80% of the UK population each week. Its programming captures a range of human emotions and viewers feel connected as a result. The creative idea for the idents explores the richness of these emotions and how they can mean different things to different people. If you were to ask the ITV1 audience what made them happy, sad or embarrassed you’d get wonderfully different responses. The ITV1 logo opens out at the start of each ident to encapsulate the emotion in each scene and demonstrate that ITV1 brings you all these emotions in its programming. This logo device is also taken through into the on-screen design elements for the channel in a bold and clear design that ensures that the programming shines as a hero."'' [[ITV plc]] press release
-The new idents for '''ITV''' were based on emotions, with each ident showing four scenes associated with pride, joy, embarrassment, surprise or love. This logo was used for almost 10 months.
-:''"'''ITV''' is capable of provoking reactions from everyone, reaching over 80% of the UK population each week. Its programming captures a range of human emotions and viewers feel connected as a result. The creative idea for the idents explores the richness of these emotions and how they can mean different things to different people. If you were to ask the '''[[ITV1]]''' audience what made them happy, sad or embarrassed you’d get wonderfully different responses. The '''[[ITV1]]''' logo opens out at the start of each ident to encapsulate the emotion in each scene and demonstrate that '''[[ITV1]]''' brings you all these emotions in its programming. This logo device is also taken through into the on-screen design elements for the channel in a bold and clear design that ensures that the programming shines as hero."'' '''[[ITV plc]]''' press release
 *[http://www.designweek.co.uk/news/itvs-multichannel-challenge/1107175.article ITV's multichannel challenge]
@@ Line 125: / Line 155: @@
 *[http://www.theidentgallery.com/itv1-2006.php The Ident Gallery]
-==== November 2006–2010 ====
+====2006–2010====
-[[File:ITV1 logo 2.svg|center|200px]]
+[[File:ITV1 logo 2.svg|center|300px]]
+{{Card|type=|designer=[[Blink Productions]]<br>[[Pleix]]<br>[[The Mill]]<br>[[ITV Creative]]|date=13 November 2006}}
-The identity was updated and the idents were replaced by new ones on 13 November. The logo was changed slightly with the "'''ITV'''" lettering changing colour from white to black.
+The logo was updated and the idents were replaced by new ones on 13 November 2006. The logo was changed slightly with the ITV lettering changing colour from white to black.
-The new idents shows various scenes were yellow 3D objects, such as humming bird, fishes and moths, move around on the screen. The new idents were directed by [[Blink Production]] and [[Pleix]] with special effects by [[The Mill]].[http://www.guardian.co.uk/media/2006/nov/13/marketingandpr.ITV] There were initially four idents, with two further idents added by the end of the year.
+The new idents show various scenes were yellow 3D objects, such as hummingbird, fishes and moths, move around on the screen. The new idents were directed by [[Blink Production]] and [[Pleix]] with special effects by [[The Mill]].[http://www.guardian.co.uk/media/2006/nov/13/marketingandpr.ITV] There were initially four idents, with two further idents added by the end of the year.
-:''"The six idents capture the atmosphere in a variety of locations which evoke different moods - from a serene lake, to a vibrant marketplace, and an urban basketball court. The '''[[ITV1]]''' 'yellow' colour is then picked out within these locations in various forms. Scenes from these locations have also been used to create six break bumpers that help to punctuate the '''[[ITV1]]''' junctions."'' - Press release
+:''"The six idents capture the atmosphere in a variety of locations which evoke different moods - from a serene lake to a vibrant marketplace, and an urban basketball court. The ITV1 'yellow' colour is then picked out within these locations in various forms. Scenes from these locations have also been used to create six break bumpers that help to punctuate the ITV1 junctions."'' - Press release
 *[http://www.the-mill.com/printable.php?A=577 The Mill]
@@ Line 139: / Line 170: @@
 *[http://www.theidentgallery.com/itv1-2007.php The Ident Gallery]
-*[[ITV1/2006 Idents|ITV/2006 Idents]]
+*[[ITV (UK)/November 2006 Idents|ITV1/November 2006 Idents]]
-==== 2010–2013 ====
-[[File:ITV1 (New).svg|center|200px]]
-After the launch of [[ITV HD|'''ITV HD''']], a 3D logo for ITV was introduced on 9 April 2010, created in-house by [[ITV Creative|'''ITV Creative''']]. The new logo is launched with four new idents, directed by [[Blink Productions]] and [[Pleix]]:
-<gallery spacing="small" captionalign="center" position="center" widths="150" bordersize="none" bordercolor="transparent" hideaddbutton="true">
-ITV1 HD.svg|ITV HD launched as a standard channel on all platforms in April 2010, becoming a full time simulcast with ITV.
-ITV1_plus1_logo.png|Timeshift logo, launched in 2011.
-</gallery>
-[http://www.campaignlive.co.uk/news/995580/ITV-Sky-News-launch-campaigns-promote-HD/][http://www.guardian.co.uk/media/2010/apr/08/itv-hd-ad-push][http://www.marketingweek.co.uk/news/campaign-launched-for-itv1-hd/3012059.article]
+====2010–2013====
+[[File:ITV1 (New).svg|center|300px]]
+{{Card|type=|designer=[[ITV Creative]]<br>[[Blink Productions]]<br>[[Pleix]]|date=9 April 2010}}
+After the launch of [[ITV HD]], a 3D logo for ITV was introduced on 9 April 2010, created in-house by [[ITV Creative]]. The new logo was launched with four new idents, made by [[Blink Productions]] and [[Pleix]].
+*[http://www.campaignlive.co.uk/news/995580/ITV-Sky-News-launch-campaigns-promote-HD/]
+*[http://www.guardian.co.uk/media/2010/apr/08/itv-hd-ad-push]
+*[http://www.marketingweek.co.uk/news/campaign-launched-for-itv1-hd/3012059.article]
 *[http://www.theidentgallery.com/itv1-2010.php The Ident Gallery]
 *[[ITV1/2010 Idents]]
-== ITV (second era) ==
+==ITV (second era)==
-=== 2013–present ===
+===2013–2018===
+[[File:ITV (2013).svg|center|300px]]
+{{Card|designer=[[ITV Creative]]<br>[[Rudd Studio]]<br>Rufus Radcliffe<br>Fontsmith <small>(font)|type=Custom wordmark|date=14 January 2013}}
-==== 2013–2018, 2019-present (secondary) ====
+As part of the ITV corporate re-branding on 14 January 2013, the main channel renamed itself as ITV, dropping the '1', and received a new logo stylised as handwriting, which changes colour depending on the background it is used on.
-[[File:ITV (2013).svg|center|200px]]
+*https://jasonford.co.uk/portfolio/itv-network-reband
-As part of the ITV rebranding on 14 January 2013, the new logo has a new colour-changing logo stylised as handwriting, that changes colour depending on the programming it is used on. On the same day, ITV1 was renamed back to its original name, which exists from 1963 to 2001.
+*https://www.fontsmith.com/case-studies/itv-reem
+*https://www.itv.com/documents/pdf/NEW%20ITV-End-Credit%20Guidelines%20-v1.2.pdf
-On 1 January 2019, the logo is also used in the idents, as well as in [[Good Morning Britain]] using the opening ident with centralized logo.
-<gallery widths="150" position="center" captionalign="center" bordersize="none" bordercolor="transparent" hideaddbutton="true">
-ITV (2013) (Print).svg|Print version
-ITV HD.svg|ITV HD
-ITV +1.svg|ITV +1
-ITV 60.png|Logo used for ITV's 60 anniversary in 2015
-</gallery>
+From 2019 to 2022, this logo was only used on idents, the opening titles for [[ITV Breakfast|Good Morning Britain]] and weather forecasts during ITV News.
-==== 2019–present ====
-[[File:ITV_logo_2019.svg|center|200px]]
+===2019–2022===
-On 1 January 2019, the main channel modified their 2013 logo slightly. The logo now has 3 segments instead of 5, while its corporate logo remains unchanged.
+[[File:ITV logo 2019.svg|center|300px]]
+{{Card|designer=DBLG|type=Custom wordmark|date=1 January 2019}}
+On 1 January 2019, the main channel slightly modified its 2013 logo. It now has three segments (and slightly different colours) instead of five. However, its [[ITV plc|corporate logo]] still used the 2013 logo until 2024. The creation of this logo variant coincided with the launch of 'ITV Creates', a campaign where artists would make their own idents which would appear on TV.
+==ITV1 (second era)==
-The 3-segmented logo used during promo-endboards and break bumpers. Used in tandem with 5-segmented 2013 logo.
+===2022–present===
+[[File:ITV1 2022.svg|center|300px]]
+{{Card|[[ITV Creative]]<br/>[[DixonBaxi]]<br>[[F37]]|Custom wordmark – 'ITV'<br/>F37 Zagma (modified) – '1'|15 November 2022}}
+ITV plc rebranded the ITV channel back to the ITV1 name on 15 November 2022, along with a refresh for the other ITV channels ITV2, 3, 4 and Be.
+The logo had been leaked online a few weeks beforehand, but the first official look at it was on an unlisted YouTube video uploaded by ITV on 14 November 2022, one day before the rebrand happened live on TV. ITV Press Centre later shared more details on the rebrand when it went live, along with uploading another (unlisted) video showing off some of the new idents for each of the channels.
-<gallery bordercolor="transparent" captionalign="center" widths="145" position="center" hideaddbutton="true">
-ITV_2019_black_grey.svg|Black/grey variant.
-ITV_2019_Gold.svg|Gold variant.
-ITV_2019_hot_Pink.svg|Hot pink variant.
-ITV_2019_light_blue.svg|Light blue variant.
-ITV_2019_green.svg|Green variant.
-ITV_2019_Orange.svg|Orange variant.
-ITV_2019_Purple.svg|Purple variant.
-ITV_2019_burgundy.svg|Burgundy variant.
-ITV_2019_red.svg|Red variant.
-</gallery>
+The rebrand were put in place before a major change to ITV's streaming service ITV Hub, which relaunched as [[ITVX]] on 17 November 2022.
-== Other ==
-{{Other|a=1989 Idents|1999 Idents|2002 Idents|2004 Idents|2006 Idents|2010 Idents|2013 Idents|2019 Idents}}
+*[https://www.itv.com/presscentre/press-releases/itv-launches-unified-brand-across-family-channels-ahead-launch-itvx ITV launches unified brand across family of channels, ahead of the launch of ITVX] - ITV Press Centre, 15 November 2022
 {{ITV}}
 [[Category:ITV]]
 [[Category:ITV plc]]
+[[Category:Television channels]]
 [[Category:Television channels in the United Kingdom]]
+[[Category:United Kingdom]]
+[[Category:Television channels and stations established in 1955]]
+[[Category:1950s]]
 [[Category:1955]]
-[[Category:1963]]
-[[Category:2001]]
-[[Category:2013]]