Indofood Fortuna Makmur (formerly Indofood Fritolay Makmur) is an Indonesian leading snack foods company that originally formed in 1992 through a joint venture with Indofood and PepsiCo.
Indofood Frito-Lay[]
1992–2000[]
Indofood Fritolay Makmur[]
2000–2021[]
The logo first appeared on the Indonesian version of the new Cheetos packaging in 2000.
Indofood Fortuna Makmur[]
2021–present[]
On February 17, 2021, Indofood acquired PepsiCo's shares in Indofood Fritolay Makmur. The company was then renamed Indofood Fortuna Makmur the following month. The end of the partnership saw Frito-Lay brands such as Lay's, Doritos, and Cheetos disappear from the Indonesian market after August 2021 but retained local brands such as Chitato, Chiki and Qtela, which were integrated within the Indofood brand. As a result, the former Frito-Lay brands that were available in Indonesia were rebranded to Chitato Lite, Maxicorn and Chiki Twist, respectively.
| Part of Salim Group
Subsidiaries: Current brands: Agriculture products: Bogasari pasta and flours: Non-food: Moko Moko Pants Former/defunct brands:
1 Under license from/joint venture with PepsiCo, now integrated into Indofood.  |
