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July–October 2010 2010–2011 2011–2016 2016–present 2016–2022 2022–present
July–October 2010 2010–2011 2011–2016 2016–present 2016–2022 2022–present

July–October 2010[]

Instagram 2010
Logopedia InfoWhite SVG NEEDED
Designer:  Kevin Systrom
Typography:  Unknown
Launched:  July 16, 2010

2010–2016[]

2010–2011[]

InstaOriginal
Logopedia InfoWhite SVG NEEDED
Designer:  Cole Rise
Typography:  Unknown
Launched:  October 6, 2010

2011–2016[]

Instagram Icon
Logopedia InfoWhite SVG NEEDED
Designer:  In-house
Cole Rise
Typography:  Unknown
Launched:  September 20, 2011

This icon first appeared on Instagram v2.0, released on September 20, 2011. The two other icons are still used on some websites and blogs.

2016–present[]

Designer:  In-house
Typography:  Unknown
Launched:  May 11, 2016

2016–2022[]

Instagram logo 2016
Designer:  In-house
Typography:  Unknown
Launched:  May 11, 2016

On May 11, 2016, Instagram ditched its original polaroid-styled logo in favor of a modern interpretation. The new look was accompanied by an update of the application's interface. When the new look launch was unveiled, it proved a divisive figure as users initially expressed general distaste of the new logo.

2022–present[]

Instagram 2022
Designer:  Unknown
Typography:  Unknown
Launched:  May 16, 2022

Instagram introduced a new logo on May 16, 2022, shortly after the sixth anniversary of the previous icon's introduction. The colors are more saturated than in the 2016 logo. Additionally, a new brand typeface named Instagram Sans was introduced in multiple styles, to be used in Reels and Stories.


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