InterCity West Coast
The initial shadow franchise created ready for sell off traded as InterCity West Coast. Most publicity used generic InterCity branding, but the West Coast logotype was also used in some places, such as on reservation tickets.
Generic Virgin branding was applied to some items in the earliest days of Virgin ownership, prior to introduction of the Virgin Trains logo for both Virgin-operated rail franchises.
Subtle edits to the logo made in 2006 include changes to the Virgin signature and typeface, in line with other parts of the Virgin Group.
Avanti West Coast
Avanti West Coast owned by FirstGroup (70%) and Trenitalia (30%) that commenced operating the franchise in December 2019.
|InterCity West Coast||
Chiltern | East Anglia (Stansted Express) | East Midlands | Essex Thameside | Greater Western | InterCity East Coast | InterCity West Coast | Merseyrail | New Cross Country | Northern | ScotRail | South Eastern | South Western (Island Line) | Thameslink, Southern and Great Northern (Gatwick Express) | TransPennine | Wales and Borders | West Midlands
Defunct British Rail sectors