19??-201?
201?–2015
2015–2018
During 2014, United Biscuits (now part of Pladis ) reorganised its products so most sweet products came under the McVitie's brand and most savoury products came under the Jacob's brand. At the completion of the reorganisation, a new logo for Jacob's was introduced in January 2015.
2018–present
See Also
Part of Yıldız Holding
Subsidiaries
Koninklijke Verkade (The Netherlands) | Star Brands (North America) | United Biscuits (United Kingdom) | A&P Foods (Nigeria)
Current brands
BN (France) | Carr's | Chuah Snacks | Crawford's | DeMet's Turtles (United States) | Flipz | Go Ahead (UK | International ) | Godiva | Haansbro (Nigeria) | Jacob's (United Kingdom) (Cheeselets | Cracker Crisps | Crinklys | Mini Cheddars | Twiglets ) | McVitie's (Club | Digestives | Family Circle | Hobnobs | Iced Gems | Jaffa Cakes | Penguin | Rich Tea | Victoria ) | Meredith & Drew | Sultana (Netherlands) | Ülker | Verkade (Netherlands) | Why Nut
Former brands
Artiach | Delacre | Délichoc | Fazer Confectionery | Fontaneda | Fonzies | Keebler | KP Snacks (Butterkist , Brannigans , Choc Dips , Discos , Frisps , Hula Hoops , KP Nuts , McCoy's , Nik Naks , Penn State , Pom-Bear , Popchips , Roysters , Skips , Space Raiders , Tyrrells , Wheat Crunchies ) | Smith's Chips | Triunfo | Walkers
Note: The former brands above had been owned by its subsidiary United Biscuits