Jednotka, meaning the first, is the flagship TV channel operated by Rozhlas a televízia Slovenska (RTVS), the public broadcaster of Slovakia.
After Slovenská televízia and Slovenský rozhlas merged in 2011 to create RTVS, RTVS rebranded two of its three TV channels in March 2012, while shutting down Trojka, meaning ‘the third’ (it was relaunched in 2019). The logos of Jednotka and Dvojka feature a colon followed by the number of the channel (1 or 2). The rebranding was carried out by Slovak creative agency Milk.
A new graphics package was introduced for both channels in May 2015; this rebranding had been done by Czech creative studio Oficina. The graphics focused on the motion of the two dots in the colon.
- The Branding Source
- Playlist of rebranding videos and idents
- Rebranding process in English and Slovak
|Television channels: Jednotka (HD) | Dvojka (HD) | Trojka (HD)|
TV programs: Správy RTVS