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1897–1932 1932–1951 1951–1974 1974–2001
1897–1932 1932–1951 1951–1974 1974–2001
2001–2003 2003–2023 (physical), 2003-present (website) 2010 2023–present
2001–2003 2003–2023 (physical), 2003-present (website) 2010 2023–present

1897–1932[]

Jell-o-1908
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1932–1951[]

Jell-o-1948

1951–1974[]

Jell-o logo 1963
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1974–2001[]

Jell-O 1974

2001–2003[]

Jell-O logo 2001

2003–2023 (physical), 2003-present (website)[]

Jell-O logo
Designer:  Unknown
Typography:  Custom
Launched:  April 8, 2003

The logo was changed in 2003, with the "O" made into a swirl. The 1974 and 2001 logos still lingered after its launch but were fully replaced by 2004. As of 2023, this logo is still used on their website.

2010[]

Jell-O - 2010
Designer:  Karen Schmidt Design
Typography:  Avant Garde Gothic (modified)
Launched:  August 31, 2010

This lowercase redesign was launched as part of a new ad campaign, "hello jell-o". It was used in marketing, on some packaging, and on cup lids, but never did well enough on its own to supplant the 2003 logo, and disappeared soon after launch.

2023–present[]

Jell-O 2023
Designer:  BrandOpus
Typography:  Custom (logo)
FF Nort
Launched:  July 27, 2023


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