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==1978–1980== |
==1978–1980== |
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[[File:Jollibee-1977-calendar.jpg|center|200px]] |
[[File:Jollibee-1977-calendar.jpg|center|200px]] |
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| + | The logo has the cursive text and the hamburger in above. Jollibee was in 5 branches nationwide. |
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==1980–1996== |
==1980–1996== |
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Revision as of 10:07, 17 October 2018
1975-1978 (unused)
Tony Tan opened ice cream Parlor Jollibee Yumburger has launched in 1980, so Opened first store of Jollibee been Manila. In 1978 Jollibee Yumburger logo 1st generation has retired in 1978 been replaced by Jollibee.
1978–1980
The logo has the cursive text and the hamburger in above. Jollibee was in 5 branches nationwide.
1980–1996
Launched in 1980, the logo was the longest-lived logo of Jollibee, consisting of Jollibee's face, a burger shape, a box, and a straightened Jollibee text. The logo continued to be used even during the advent of Jollibee's 1994 logo. The logo was used for store design until the early 2000s, and was used in packaging and commercials until 1998. The logo remained in use as the text was featured in the trays of the restaurant until 2006. Also, the logo remained in use as the full logo (with Jollibee's face in a box and the text below) on the Jollibee USA website until the website officialy opened in 2009, marking the logo's total discontinuation.
1996–present
1996–2011
In 1996, as part of a brand identity revamp, Jollibee revamped its store design and unveiled a new logo, consisting of a rounded Jollibee text in VAG Rounded, and a better version of Jollibee's face, dropping the burger shape and the box that once enclosed the symbol. Also, Jollibee's face was moved from the center to the right and was slightly rotated. The logo was previewed in 1996 and was officially unveiled in 1997. It was used in packaging and commercials until 2011, and can still be found in restaurants that have not yet used the present logo and been refurbished. The logo affected the Jollibee mascot, because in coincidence with this, the Jollibee mascot was given a full makeover, sporting a better face and better clothing.
2011–present
The logo is just the same, but the only things that were new was the modified head of Jollibee and a slight modification to the text (which included a modification of the b and the reserved logo turned from subscript to superscript). The logo was not universally adopted until late 2011, when a fraction of Jollibee's branches underwent renovation and a number of new stores with new designs sporting the new logo opened. The logo also affected the Jollibee mascot, resulting 1996 in the animated 2D Jollibee mascot sporting a new face that is exactly like the logo.
Other
Template:Other
Jollibee Foods Corporation
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| Brands: Jollibee | Burger King (Philippines)1 | Smashburger | Chowking | Greenwich | Mang Inasal | Red Ribbon | The Coffee Bean & Tea Leaf | Yoshinoya (Philippines)2 Services: Products: Discontinued/Former: Flip Floats | Arroz Caldo | Molo Meatball Soup | Arroz Cubana | Chicken Sotanghon Soup | Chicken Nugget Crunchers | Chicken Torpedo | Crispy Chicken Steak | Ice Craze (Ice Craze Fiesta) | Ultimate Sundae Delights | Swirly Bitz | Mix-ins | Creamy Shakes | Crispy Fries Overload | Jolly Beef Rice | Crunchy Chicken Burger | La Paz Batchoy Style Noodle Soup | Little Big Bites | Premium Macaroni | Fresh Green Salad | Jolly Cheezy Fries (Nacho Festival) | Jolly Frost Blends | Jollibee Hash Brown Burger | Amazing Aloha Yumburger | Chicken Barbecue | Criss-Cut Fries | Rice Tops Divisions: Notes:
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