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This page only shows primary logo variants.
For other related logos and images, see:
1949–1953 1953–1956 1956–1962 1962–1965 1965–1970 1970–1975
1949–1953 1953–1956 1956–1962 1962–1965 1965–1970 1970–1975
1975–1991 1991–1996 1996–2001 2001–2005 2005–2013 2013–present
1975–1991 1991–1996 1996–2001 2001–2005 2005–2013 2013–present

1949–1953[]

KFMB - 1950s -December 3, 1954-

KFMB-TV first signed on the air on May 16, 1949, and was the first television station to sign on in the San Diego market. It was founded by Jack O. Gross, who also owned local radio station KFMB (760 AM, now KGB). KFMB-TV has been a primary CBS affiliate since its sign-on (and is the only television station in the market that has never changed its network affiliation); however, in its early years, channel 8 also maintained secondary affiliations with ABC, NBC and the DuMont Television Network. In 1950, KFMB-AM-TV was sold to John A. Kennedy. In 1953, KFMB-AM-TV was sold a partnership between TV producer Jack Wrather and executive Heather Alvarez.

1953–1956[]

KFMB-TV 1953

1956–1962[]

50224203-0BE5-41CC-B62F-ADB1D605A196

In 1959, Wrather merged Marietta Broadcasing with Transcontinent Television Corporation.

1962–1965[]

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In 1964, Transcontinent exited the TV business and the KFMB stations were sold to Midwest Television, a company controlled by the Meyer family of Champaign, Illinois.

1965–1970[]

KFMB 1960s

1970–1975[]

KFMB October 27 1973

1975–1991[]

KFMB-Eight

This "ei8ht" logo design was also used as similar logo designs for KAET in Phoenix (2006–2015), KAIT in Jonesboro, Arkansas (1970s to the 1980s), KNOE-TV in Monroe-West Monroe, Louisiana (1970–1972), KOMU-TV in Columbia-Jefferson City, Missouri (1974-1976), WJW in Cleveland (1966–1977), WGHP in High Point-Greensboro-Winston-Salem, North Carolina (1967–1977), WMTW in Poland Spring-Portland, Maine (1966–1985), WROC-TV in Rochester, New York (1978–1986), WSLA (now WAKA) in Selma-Montgomery, Alabama (1979–1984) and WSVI in St. Croix (1974–1990).

1991–2005[]

1991–1996[]

Kfmb0892

1996–2001[]

KFMB-TV8 (CBS) 1996
Designer:  Television by Design (1996–1998)
Novocom (1998–2001)
Typography:  ITC Mixage (logo)
Myriad Pro (1996–1998)
Futura (promos, 1996–1998)
Trade Gothic (1998–2001)
Launched:  Unknown

2001–2005[]

KFMB Local 8 (2001)
Designer:  Television by Design
Typography:  Frutiger (logo)
FF DIN
Launched:  2001

2005–2013[]

KFMB-TV Logo (2005-2013)
Designer:  Systematic Design
Typography:  Akzidenz-Grotesk
Launched:  Unknown

2013–present[]

KFMB-TV 2013
Designer:  Hothaus Creative (2013–2020)
Troika Design Group (2020–present)
Typography:  ITC Avant Garde (logo), Univers (graphics, 2013–2020)
Proxima Nova (2020–present)
Launched:  Unknown

The CW moved to a second subchannel of KFMB-TV from XETV (channel 6) on May 31, 2017. Tegna purchased the KFMB stations from the Meyer family (effectively ceasing Midwest Television's ownership to exist) on February 2018; and sold KFMB-AM-FM in 2020 (respectively now known as KGB and KFBG).

External links[]


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