KMBC-TV

Not to be confused with Munhwa Broadcasting Corporation.

This page only shows primary logo variants. For other related logos and images, see: News

Contents
1953–1955	1955–1957	1957–1959	1959–1962	1962–1967	1967–1971	1971–1975
1975–1978	1978–1982	1982–1985	1985–1986	1986–1988	1988–1989	1989–1992
1992–1994	1994–1995	1995–2011	2011–2018	2018–present	2021 (tentative)

1953–1955

ID used during time periods KMBC-TV switched its broadcasting time over to WHB-TV

KMBC was originally a CBS affiliate during its first two years on the air

When KMBC-TV first signed on the air as a CBS affiliate on August 2, 1953, the station operated as a shared service as two stations due to the FCC having awarded the channel 9 license in Kansas City to Cook Paint and Varnish Company (which operated WHB radio) and the Midland Broadcasting Company (owners of KMBC radio, now KMBZ), alternating 90 minutes of airtime and using the same channel allocation and transmitter, but broadcasting from separate studios. Cook Paint and Varnish purchased Midland in April 1954, ending the split-station arrangement, with KMBC-TV taking over the channel 9 frequency full-time on June 14 of that year.

1955–1957

Print logo

KMBC became an ABC affiliate on September 28, 1955, switching affiliations with KCMO-TV (now KCTV).

1957–1959

1959–1962

Cook Paint and Varnish sold the KMBC stations to Metropolitan Broadcasting (later Metromedia) in 1961.

1962–1967

Print logo

Newspaper ad (1962)

Newspaper ad (1963)

1967–1975

1967–1971

1971–1975

Print logo on "The Lyric" buidling

Total News logo (1971–1976)

Len Dawson and Larry Moore in print ad (early 1970s)

Alternate print logo

1975–1978

1978–1982

Logo with slogan (1978)

Movie promo

Promo (1979)

Promo (1980)

1982–present

1982–1985

Print logo on "The Lyric" buidling

Station ID using Frank Gari's "So Good To Turn To" campaign (1983–1985)

Promo (1983)

Metromedia sold KMBC to its current parent company Hearst Corporation in 1982. As a result, the "9" logo was revamped into the current "circle 9" (which is an inverted version of the logo that was used by WRGB from 1981 to 1998). A year later, the station adopted its current newscast title KMBC 9 News.

1985–1986

Station sign-on (early 1986)

1986–1988

KMBC began using the slogan "Where the News Comes First" in 1986, which remained in use for the next thirteen years.

1988–1989

1989–1992

1992–1994

1994–1995

1995–2011

KMBC Station ID (1997-1998)

KMBC Station ID (1998–2005)

KMBC Station ID (2005–2007)

Station ID used in news open (2007–2011)

2011–2018

KMBC-DT2 affiliation logo (2011–present)

2018–present

Standalone "Circle 9" logo

Alternate logo featuring "Today's KMBC 9" branding

Watermark/Monochrome version, used during syndicated programming

Watermark

2021 (tentative)

External links

• KMBC.com