The logo is based on that used by KTVT in Dallas-Fort Worth from 1993 to 1995, as an independent station; KOCB used most of that station's former graphical imaging during the timeframe in which this logo was used.
On January 16, 1995, KOCB became a charter affiliate of UPN.
KOCB became an affiliate of The WB on January 18, 1998, under an affiliation agreement signed the year prior between the network and station parent Sinclair Broadcast Group (which acquired KOCB and Fox-affiliated sister station WDKY-TV in Danville, Kentucky from Superior Communications in 1996) that resulted in Sinclair switching most of its UPN-affiliated stations to The WB.
1Owned by Tennessee Broadcasting. Sinclair is seeking an FCC "failing station" waiver to purchase this station. 2Nominally owned by Cunningham Broadcasting and operated by Sinclair under an LMA. However, trusts belonging to members of Sinclair's founding Smith family control almost all of Cunningham's stock. 3Operated by Nexstar Media Group under an LMA. 4Owned by Second Generation Ltd. and managed by Sinclair. Sinclair is seeking an FCC "failing station" waiver to purchase the station's license. 5Owned by Manhan Media and managed by Sinclair. 6Owned by Howard Stirk Holdings, operated by Sinclair under an LMA. 7Owned by Mercury Broadcasting Company and operated by Sinclair. 8Owned by Deerfield Media and operated by Sinclair under an LMA. 9Owned by South Sound Broadcasting, but operated by Sinclair under an LMA. 10Owned by Roderts Media, but operated by Sinclair. 11Owned by Mitts Telecasting and operated by Sinclair. 12Owned by GOCOM Media and operated by Sinclair. 13Owned by Waitt Broadcasting, but operated by Sinclair under an SSA. 14Owned by Granite Broadcasting Corporation and operated by Sinclair through a JSA and SSA. 15Owned by New Age Media and operated by Sinclair under an MSA. 16Owned by MPS Media, but operated by New Age Media under an LMA. 17Co-owned with Metro-Goldwyn-Mayer.