Stationary "4" with "Channel 4" branding, also on former station ID segment
KOMO-TV originally signed on the air on December 10, 1953, as an NBC affiliate on VHF channel 4 and was founded and owned the Fisher family; it became an ABC affiliate on September 27, 1959, when it switched network affiliations with KING-TV (VHF channel 5).
1959–1971[]
Logo as depicted on former station ID segment
1971–1978[]
"Welcome to the Bright New World of ABC" ID (1975–1976)
"Let Us Be the One" ID (1976–1977)
For a brief period in 1978, the station's newscasts used this logo even as the next logo below was introduced.
1978–2000[]
1978–1987[]
"Come On Along!" ID (1982–1983)
"That Special Feeling!" ID (1984)
"We're With You" ID #1 (1984–1985)
"We're With You" ID #2 (1984–1985)
"You'll Love It!" ID #1 (1985–1986)
"You'll Love It!" ID #2 (1985–1986)
This '4' logo was used in various forms for 22 years; the typeface used in the wordmark is a modified form of Futura Bold, with a modified, wider 'K'.
1985–1987[]
"You'll Love It!" ID (1985–1986)
"Together" ID (1986–1987)
This italicized and bolder-text KOMO4SEATTLE logo was used concurrently with the 1978 '4' logo above in this period; additionally, the logo seen in the "Together" ID with a Futura Bold italic-oriented look with a '4' in a square on the above right side was used as a secondary logo during 1986-87; a forerunner to the next logo below.
1987–2000[]
1987–1998[]
"Something's Happening" ID (1988–1989)
"Something's Happening" ID (1989–1990)
ABC Primetime promo with "America's Watching ABC" campaign with KOMO ID bug from 1991
Logo as shown on the current station ID segment
Sort of a similar design to the 1971 logo; the 1978 "4" logo became enclosed in a rounded square.
1998–2000[]
The white outline of the square was removed, and the ABC logo placed in the upper left-hand side.
Monochrome variant #2, was used as its website logo
KOMO reintroduced the 1978 "4" logo, 2 years after current owner Sinclair Broadcast Group acquired longtime owner Fisher Communications in 2013. It is still being used in tandem with the next logo; continued to be used on its lower thirds (until mid-2022) and its YouTube videos.
2021–present[]
Print variant
Blue variant
70th anniversary (2023)
The station gained a new typeface, and introduced a modified '4' logo.
1Owned by Tennessee Broadcasting and operated by Sinclair under an outsourcing agreement. 2Nominally owned by Cunningham Broadcasting and operated by Sinclair under an LMA. However, trusts belonging to members of Sinclair's founding Smith family control almost all of Cunningham's stock. 3Operated by Nexstar Media Group under an LMA. 4Owned by Second Generation of Iowa, Ltd. and operated by Sinclair under a LMA. 5Owned by Manhan Media and managed by Sinclair. 6Owned by Howard Stirk Holdings, operated by Sinclair under an LMA. 7Owned by Mercury Broadcasting Company and operated by Sinclair. 8Owned by Deerfield Media and operated by Sinclair under an LMA. 9Owned by Roberts Media, but operated by Sinclair. 10Owned by Mitts Telecasting and operated by Sinclair. 11Owned by GOCOM Media and operated by Sinclair. 12Owned by Waitt Broadcasting, but operated by Sinclair under an SSA. 13Owned by Granite Broadcasting Corporation and operated by Sinclair through a JSA and SSA. 14Owned by New Age Media and operated by Sinclair under an MSA. 15Owned by MPS Media, but operated by New Age Media under an LMA. 16Owned by Diamond Sports Group, a joint venture of Sinclair and Entertainment Studios. 17Co-owned with Yankee Global Enterprises, The Blackstone Group, Amazon, RedBird Capital and Mubadala Investment Company. 18Co-owned with Chicago Cubs. 19Owned by Sinclair and operated by Jukin Media. 20Owned by Palm Television, L.P. and operated by Cunningham Broadcasting under an LMA.
.png "KOMO-TV 1953 (pre-sign-on).png (253 KB)")
.svg "KOMO4 2006 (2013 version).svg (602 KB)")
.svg "KOMO 4 2015 (2D Version).svg (47 KB)")
_-_Silver_Wordmark_and_Black_ABC_Circle_Logo.svg "KOMO 4 2015 (2D Version) - Silver Wordmark and Black ABC Circle Logo.svg (48 KB)"){kind=logo}
.svg "KOMO 4 (2021-, print).svg (6 KB)")
.svg "KOMO 4 2021 (Blue Variant).svg (66 KB)")
