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The station's branding, "KONG 6/16", refers to its carriage on channel 6 on local cable systems in the Seattle area and its over-the-air digital/virtual PSIP channel 16.

1997–2005

KONG TV 6 16.svg

The "6/" part of the logo was not used initially.

2005–2016

Kong logo.png

2016–present

KONG-TV logo 2016.svg


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