KRON-TV originally signed on the air on November 15, 1949, as a primary NBC affiliate. Although it was mostly owned-and-operated by the locally-based Chronicle Publishing Company, the network (who also owned AM radio station KNBC (now KNBR) at the time) fought for the construction permit but later lost to the Chronicle.
1955–1962
1962–1966
1966–1974
SVG NEEDED
1974–present
1974–1988
In April 1974, KRON introduced the original version of its current "4" logo, based on the design of the Golden Gate Bridge (the vertical component is a bridge tower, the horizontal component is a portion of the bridge deck, and the curve is a portion of a suspension cable). Station identifications used by the station during the 1970s and 1980s usually depicted the logo hidden in positive space within a full-scale design of the bridge; in the last two years of the logo's use, it became italicized. Though the next logo was introduced in 1987, this logo continued to be used on the station’s newscasts (then branded as NewsCenter 4) until 1988. It was briefly revived in late 2019-early 2020 to commemorate its 70th anniversary, only used on its promos for its documentaries.
1987–present
1987–1991; 2012–present
A simplified version of the previous logo. However, the previous logo continued to be used on KRON’s newscasts until 1988. This logo (without the red circle shown below) was revived in 2012 with the debut of the graphics package (only used on opens and certain bumpers) before Young Broadcasting was merged with Richmond, Virginia-based Media General on November 12, 2013. It started to become widespread with the debut of its current graphics package in 2016, and after Nexstar Broadcasting Group's acquisitions of Media General on January 17, 2017 and Tribune Media and Tribune Broadcasting on September 19, 2019, seen only on news bumpers, in the newsroom and during its coverage of the Las Vegas Raiders since 2020.
1991–present
The 1987 "4" logo has been displayed inside a red circle since 1991.
2001–present
Designer:
Young Broadcasting Media General Nexstar Media Group
Typography:
Corporate S
Launched:
2001
This logo was introduced shortly before its NBC affiliation expired that same year. On January 1, 2002, KRON-TV ended its affiliation with NBC after 52 years, the result of a 2000 dispute between the network and Young Broadcasting (which bought the station for $823 million in November 1999, outbidding NBC, which previously attempted to purchase the station several times while it was under Chronicle Publishing ownership) during negotiations to renew the affiliation contract set to expire on December 31, 2001, over reverse compensation and management demands inputted by NBC as stipulations for keeping the affiliation. KRON-TV became an independent station by default, as ABC and CBS already ownedstations in the Bay Area, and Fox and The WB were under existing long-term contracts with KTVU and KBWB-TV; the NBC affiliation moved to San Jose-based then-The WB (and former ABC) affiliate KNTV.
2006–202?
KRON became a MyNetworkTV affiliate on September 5, 2006. At that time, the station instituted an alternate logo incorporating the MyNetworkTV and "Circle 4" logos for use in promotions for the service's programming.
1Nexstar operates these stations owned by Mission Broadcasting. 2Nexstar operates this station owned by Cunningham Broadcasting. 3Nexstar operates this station owned by White Knight Broadcasting through an SSA. 4Nexstar operates this station owned by Vaughan Media. 5Predecessor company of LIN Media. 6Currently a repeater for WWLP. 7Joint venture with Warner Bros. Discovery in which Nexstar owns 31% while Warner Bros. Discovery owns the remaining 69%.
