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This page only shows primary logo variants.
For other related logos and images, see:
1952–1956 1956–1964 1964–1966 1966–1974 1974–1977 1977–1984
1952–1956 1956–1964 1964–1966 1966–1974 1974–1977 1977–1984
1984–1995 (primary) / 1995–present (secondary) September 1995 October 1995–1999 1996–2017 2017–present  
1984–1995 (primary) / 1995–present (secondary) September 1995 October 1995–1999 1996–2017 2017–present

KBTV[]

1952–1956[]

KBTV1953

Signing on the air on October 12, 1952 as KBTV, it was the second television station to sign on in the Denver market—after KFEL-TV (channel 2, now KWGN-TV), which signed on just over three months earlier on July 18. Founded by Mullins Broadcasting, the station initially served as a primary affiliate of CBS, but also carried programs from ABC and NBC through secondary affiliations with both networks. Channel 9 gained an affiliation with the DuMont Television Network in 1953, but lost CBS programming to KLZ-TV (channel 7, now KMGH-TV) when that station signed on in November of that year; this was followed by the loss of the NBC affiliation to KOA-TV (channel 4, now KCNC-TV) when it signed on a month later (both KLZ-TV and KOA-TV inherited the affiliations as a result of their sister radio stations' respective longtime affiliations with the CBS Radio Network and the NBC Red Network). This left KBTV as a primary DuMont and secondary ABC affiliate. It would become a full-time ABC affiliate when DuMont ceased operations in 1956.

1956–1964[]

KBTV1960

1964–1966[]

Kbtv0964

1966–1974[]

KBTV (1969) 2

In 1972, Mullins Broadcasting sold KBTV and sister station KARK-TV (channel 4) in Little Rock, Arkansas, to the Combined Communications Corporation.

1974–1977[]

KBTV 1975

1977–1984[]

KBTV 9

KUSA (-TV)[]

In order to align itself with Gannett's new newspaper entity USA Today, the station changed its call letters to KUSA-TV on March 19, 1984 (Minneapolis–Saint Paul sister station WTCN underwent a similar rebranding in 1985, when it changed its call letters to WUSA; however, after Gannett purchased Washington, D.C. station WDVM-TV in 1986, it moved the WUSA call letters to its newly acquired station; the Minneapolis station that originally held the WUSA calls was renamed KARE-TV). The KBTV call letters are now at a station in Beaumont, Texas.

Like many Gannett stations, KUSA dropped the "-TV" suffix ten days after the official digital television transition date of June 12, 2009, although KUSA had made the transition to digital-exclusive broadcasts nearly two months earlier.

1984–present[]

KUSA-TV

With the callsign change there was a slit added in the “9” that KUSA used before. This new “9" in KUSA's logo is still being used today, and has been the only logo the station has used under that callsign. This is also shared with sister station WUSA in Washington, D.C. since 2018; the design is similar to the one formerly used by KMSP-TV in Minneapolis from 1972-1999, among other stations that also have a similar Bauhaus "9" design.

1984–1995 (primary) / 1995–present (secondary)[]

KUSAstar

This logo was used from 1984 (when KUSA was still affiliated with ABC) until 1995, when KUSA switched to NBC. It is barely used today. KMGH-TV's owner, McGraw-Hill (now S&P Global; KMGH is currently owned by The E.W. Scripps Company) had struck an affiliation agreement with ABC (due partly to the fact that its stations in San Diego and Indianapolis had already been aligned with the network), and KCNC-TV was traded to CBS in exchange for WCAU; making KUSA an NBC affiliate.

September 1995[]

KUSA 1

Used in the first month as an NBC affiliate after the switch.

October 1995–1999[]

9NEWS-preNBC

The variant that placed the NBC logo to the left of the main logo was dropped as its primary logo after one month but remained in use as a secondary logo until 1999.

1996–2017[]

KUSA logo

In 2005, KUSA gained a sister station when Gannett Broadcasting purchased KTVD, currently a MyNetworkTV affiliate. The peacock returned, but was now placed on the right-hand side.

2017–present[]

KUSA 2017

The red/white/blue lines under the "NEWS" part of the logo was removed.

External links[]


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