This page only shows primary logo variants. For other related logos and images, see:
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| 1992–1994 | 1994–1997 | 1997–1999 | 1999–2005 |
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| 2005–2008 | 2008–2011 | 2011–2015 | 2015–present |
kabel eins is one of the three main TV channels owned by ProSiebenSat.1 Media, a German commercial broadcaster, alongside both ProSieben and Sat.1. Launched on February 29, 1992 as Der Kabelkanal, it was rebranded to Kabel 1 in 1994 and then to kabel eins in 2005. It is mainly known for airing classic American films as well as TV series and documentaries.
kabel eins, ProSieben and Sat.1 largely compete for viewership with all three of RTL Deutschland’s three main channels, specifically RTL, VOX and RTL Zwei.
Der Kabelkanal[]
1992–1994[]
kabel eins was launched on February 29, 1992 as Der Kabelkanal.
Kabel 1[]
1994–1999[]
1994–1997[]
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1997–1999[]
1999–2005[]
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In October 1999, Federal Courts awarded Kabel 1 the use of the 1 symbol in their logo after a long legal battle with ARD. Kabel 1 was quick to take advantage of the decision, and, on December 24, 1999, a new set of graphics was introduced. The new identity was designed by Pittard Sullivan.
kabel eins[]
2005–2008[]
The channel got a new simplified logo on March 28, 2005 and renamed itself from Kabel 1 to kabel eins (in lowercase). The slogan was changed accordingly from Kabel 1: Alles Gute., to kabel eins. good times.
- Presseportal.de (1 and 2) (German)
- Horizont.net (German)
2008–present[]
2008–2011[]
kabel eins launched a new logo and its identity on February 11, 2008. This included a new tagline, echt kabel eins (‘real kabel eins’). The new identity was designed by SevenSenses (now Seven.One Creation), ProSiebenSat.1’s in-house creative agency. The new on-screen font was Neo Sans. Starting with this logo, the 1 figure has always appeared within a rectangle.
- Design Tagebuch (German)
- Presseportal (German)
- DWDL.de (German)
2011–2015[]
On July 21, 2011, it was announced that a modified logo and a new set of graphics would be used just three days later, on the 23rd of that month. This logo and the accompanying set of idents and bumpers was designed once again by Seven.One Creation. The 1 in the logo now featured a drop shadow; the previous on-screen font, Neo Sans, was retained.
- The Branding Source
- DWDL.de (German)
- Graphics montage
The slogan was initially kabel eins, eins, baby; however, this was changed to So sieht’s aus (’That’s How It Looks’) in 2013.
- Horizont.net (German)
- DWDL.de (German)
2015–present[]
Another redesign was introduced on August 31, 2015 that replaced the Neo Sans on-screen font, which had been in use since 2008, with Nexa and Nexa Slab. This font is also used in the new logo for ProSiebenSat.1 Welt, a channel for American and Canadian audiences, since 2016. This rebrand came six months after that of ProSieben in February 2015.
Like with the previous two identities, the redesign was done by Seven.One Creation. So sieht’s aus, the slogan from 2013, continues to be used.
- Creative Solutions (German)
- Design Tagebuch (German)
- DWDL.de (German)
- Quotenmeter (German)
- Art of Channel Branding
| Part of MFE - MediaForEurope (75.61%)
Seven.One Entertainment Group Austria: Puls 4 | Puls 24 | ATV1 (II1) | ProSieben Austria | Sat.1 Österreich | kabel eins Austria | sixx Austria | ProSieben Maxx Austria | Sat.1 Gold Österreich | kabel eins Doku Austria Switzerland: Puls Acht | ProSieben Schweiz | Sat.1 Schweiz | kabel eins Schweiz | sixx Schweiz | Sat.1 Gold Schweiz | ProSieben Maxx Schweiz Pay television channels: Newscasts: Direct-to-consumer and digital services: Production companies: Other assets: Red Arrow Studios Europe: July August Productions (Israel) | NERD (United Kingdom) | CPL Productions (United Kingdom) | Cove Pictures (United Kingdom) | Snowman Productions (Denmark) | Endor Productions (United Kingdom) | Redseven Entertainment (Germany) | Nit Television (United Kingdom) Digital and distribution: Digital ventures: ParshipMeet Group: Eharmony | ElitePartner | Meetme | Skout | Tagged | GROWLr | Lovoo | Parship Former assets: Divested:
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