Burger King Kids Club
1990-1992 (USA), 1990-2000 (UK)
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l This logo continued to be used in the UK until 2000.
Some areas continued to use this logo until 2001.
Burger King Big Kids Meal
In 1999, Burger King Kids Club was rebranded as Burger King Big Kids Meal, in the U.S. and Canada.
In 2008, Burger King Big Kids Meal was rebranded as Club BK.
Burger King Crown Program
In 2011, Club BK was rebranded as Burger King Crown Program.
King Jr Meal
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A new mascot was introduced, an anthropomorphic Burger King crown.