Logopedia
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1935–1937 1937–1942 1942–1945 1945–197? 197?–1988
1935–1937 1937–1942 1942–1945 1945–197? 197?–1988
1988–1995 1995–2004 2004–2017 2017–2022 2022–present
1988–1995 1995–2004 2004–2017 2017–2022 2022–present

Rowntree's Chocolate Crisp[]

1935–1937[]

RowntreeChocolateCrispNewLabel

Rowntree's Kit Kat Chocolate Crisp[]

1937–1942[]

KitKat1937new

Rowntree's Kit Kat[]

1942–1945[]

KitKatWWII

During World War II, dark chocolate was used due to a lack of ingredients. The label was temporarily made blue instead of red to indicate the change, and "Chocolate Crisp" was removed from the name, making it simply Rowntree's Kit Kat.

1945–197?[]

Kit-Kat-1950s

After World War II, Kit Kat switched back to the red label.

197?–1988[]

KitKat1970s

Nestlé Kit Kat[]

1988–1995[]

Nestlé KitKat 1988

1995–2004[]

KitKat (1995)

Even though Kit Kat's wordmark was changed in 1995, a variant of the previous one was still used in the United States until 2024.

2004–2017[]

KitKat logo

This logo can still be seen on Kit Kat frozen dessert tubs in Canada.

2017–2022[]

Kit Kat 2017

This logo can still occasionally be seen.

2022–present[]

Kit Kat 2022

In late 2022, Kit Kat began using an updated logo.

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