Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:
1947–1954 1954–1964 1964–1978 1978–1983
1947–1954 1954–1964 1964–1978 1978–1983
1983–1995 1995–2014 2008–2014 2014–present
1983–1995 1995–2014 2008–2014 2014–present

LG Corporation is a South Korean conglomerate (chaebol) best known for its subsidiary, LG Electronics, that manufactures consumer electronics. Besides this, it has several other subsidiaries including LG Chem, LG Display, and the LG U+ mobile network operator. It is one of two major South Korean electronics manufacturers, along with Samsung. Previously known as Lucky-Goldstar, it adopted its current name in 1995.

Lucky

1947–1964

1947–1954

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1954–1964

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1964–1978

Lucky 1964

Lucky Group

1978–1983

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Lucky-Goldstar

1983–1995

Lucky-Goldstar EN 1983
Designer:  Unknown
Typography:  Helvetica Condensed
Launched:  Unknown

LG Corporation

1995–2014

LG Logo
Designer:  Michael Collins (Landor Associates)
Typography:  Helvetica Black
Launched:  January 4, 1995[1]

LG introduced its current logo in 1995, consisting of the letters L and G forming a smiling face on a dark pink circle.

  • LG - Karthaus Collins

2008–2014

LG 2008
Designer:  Unknown
Typography:  Helvetica Black
Launched:  2008

In 2008, the corporate font was changed to Bryant, and a glossy effect was applied to the logo.

2014–present

LG 2014 Flat
Designer:  Total Design
(typeface)
Typography:  LG Smart (custom typeface)
Launched:  December 30, 2014

On December 30, 2014, the wordmark font was changed to LG Smart, the new custom corporate typeface of the company since 2013. It first appeared on the LG G Flex 2 smartphone, as announced on January 5, 2015.

References

External links

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