LaCroix

1980-1990

Designer:  Unknown

Typography:  Custom

Launched:  February 1980

1990-2002

Designer:  Tony Lane of Tony Lane Design Company

Typography:  Radiant Bold Extra Condensed

Launched:  February 1990

2002 (prototypes)

Designer:  Alchemy Brand Group

Typography:  Bodega Sans Light Century Gothic Custom

Launched:  2002

2002-present

Designer:  Alchemy Brand Group

Typography:  Lassigue D'mato

Launched:  2002