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{{ImageTOC
 
{{ImageTOC
 
|Lay's Logo 1965.svg|1932–1986
 
|Lay's Logo 1965.svg|1932–1986
|Lays.png|1986–1997
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|Lay's 1986.svg|1986–1997
 
|Lays_Chips.svg|1997–2003
 
|Lays_Chips.svg|1997–2003
 
|Lay's logo.png|2003–2007
 
|Lay's logo.png|2003–2007
|Mid_products_lays.svg|2007–2019; 2007-present (International)
+
|Mid_products_lays.svg|2007–present
 
|Lay's_(2019).svg|2019–present
 
|Lay's_(2019).svg|2019–present
 
}}
 
}}
 
==1932–1986==
 
==1932–1986==
 
[[File:Lay's Logo 1965.svg|center|200px]]
 
[[File:Lay's Logo 1965.svg|center|200px]]
'''Lay's''' was launched in 1932 in the United States.
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'''Lay's''' was introduced in 1932 in the United States.
   
== 1986–1997 ==
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==1986-1997==
[[File:Lays.png|center|250px]]
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[[File:Lay's 1986.svg|centre|200px]]
 
{{SVG needed}}
 
   
 
==1997–present==
 
==1997–present==
 
===1997–2003===
 
===1997–2003===
 
[[File:Lays_Chips.svg|200px|center]]
 
[[File:Lays_Chips.svg|200px|center]]
In 1997, this logo is still used on several Frito-Lay trucks, Lay's Deli Style Original Potato Chips, and on the lids for the Lay's Stax cans.
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This logo is still used on several Frito-Lay trucks, Lay's Deli Style Original Potato Chips, and on the lids for the Lay's Stax cans.
  +
 
===2003–2007===
 
===2003–2007===
 
[[File:Lay's logo.png|200px|center]]
 
[[File:Lay's logo.png|200px|center]]
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This logo was introduced in late 2003. The text's shadow became a gray gradient, and the word "brand" and the registered trademark sign inside the red part had been turned white. The logo was also turned in 20 angles in a 3D perspective sort of way.
 
This logo was introduced in late 2003. The text's shadow became a gray gradient, and the word "brand" and the registered trademark sign inside the red part had been turned white. The logo was also turned in 20 angles in a 3D perspective sort of way.
   
===2007–2019; 2007–present (International)===
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===2007–present===
 
[[File:Mid_products_lays.svg|center|200px]]
 
[[File:Mid_products_lays.svg|center|200px]]
In 2007, the logo turned 3D while Lay's started a new font and the gold band was added.
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In 2007, the logo turned 3D (based on the [[Frito-Lay]] logo) while Lay's started a new font and the gold band was added.
   
 
===2019–present===
 
===2019–present===
 
[[File:Lay's_(2019).svg|center|200px]]
 
[[File:Lay's_(2019).svg|center|200px]]
On September 13th, 2019, Lay's received a new logo with an altered typeface and edited band and globe.<ref>https://www.taquitos.net/food/Lays-Logo-2019</ref><ref>https://www.logonews.cn/lays-new-logo.html (Chinese)</ref>
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On September 13th, 2019, Lay's received a new logo with an altered typeface and edited band and globe.<ref>[https://www.taquitos.net/food/Lays-Logo-2019| Lay's gets a new logo - Taquitos.net]</ref><ref>[https://www.logonews.cn/lays-new-logo.html| After 12 years, Lay's quietly updated the brand logo and launched new packaging - Logo News] (Chinese)</ref>
   
The redesign, which took two years to complete, is an attempt to keep the brand relevant in the era of social media and content regeneration.<ref>https://edition.cnn.com/2019/09/18/business/lays-redesigns-potato-chip-bag/index.html</ref> While this logo started to roll out in the United States, the previous one continues to be used in some countries.
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The redesign, which took two years to complete, is an attempt to keep the brand relevant in the era of social media and content regeneration.<ref>[https://edition.cnn.com/2019/09/18/business/lays-redesigns-potato-chip-bag/index.html| Lay's potato chip bag is getting its first new look in 12 years - CNN Bussines]</ref> While this logo started to roll out in the United States, the previous one continues to be used in some countries.
   
 
==References==
 
==References==
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*https://www.logonews.cn/lays-new-logo.html
 
*https://www.logonews.cn/lays-new-logo.html
   
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{{Lay's}}
 
{{PepsiCo}}
 
{{PepsiCo}}
 
{{Indofood}}
 
{{Indofood}}
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[[Category:Lay's]]
 
[[Category:Lay's]]
 
[[Category:1932]]
 
[[Category:1932]]
[[Category:Chips]]
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[[Category:Chips/Crisps]]
 
[[Category:Salted snacks]]
 
[[Category:Salted snacks]]
 
[[Category:International]]
 
[[Category:International]]
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[[Category:France]]
 
[[Category:France]]
 
[[Category:Food and drink in El Salvador]]
 
[[Category:Food and drink in El Salvador]]
  +
[[Category:Frito Lay]]

Revision as of 20:03, 13 February 2020

This page only shows primary logo variants.
For other related logos and images, see:

Contents

1932–1986 1986–1997 1997–2003 2003–2007 2007–present 2019–present
1932–1986 1986–1997 1997–2003 2003–2007 2007–present 2019–present

1932–1986

Lay's Logo 1965.svg

Lay's was introduced in 1932 in the United States.

1986-1997

Lay's 1986.svg

1997–present

1997–2003

Lays Chips.svg

This logo is still used on several Frito-Lay trucks, Lay's Deli Style Original Potato Chips, and on the lids for the Lay's Stax cans.

2003–2007

Lay's logo.png
Logopedia InfoWhite.svg SVG NEEDED

This logo was introduced in late 2003. The text's shadow became a gray gradient, and the word "brand" and the registered trademark sign inside the red part had been turned white. The logo was also turned in 20 angles in a 3D perspective sort of way.

2007–present

Mid products lays.svg

In 2007, the logo turned 3D (based on the Frito-Lay logo) while Lay's started a new font and the gold band was added.

2019–present

Lay's (2019).svg

On September 13th, 2019, Lay's received a new logo with an altered typeface and edited band and globe.[1][2]

The redesign, which took two years to complete, is an attempt to keep the brand relevant in the era of social media and content regeneration.[3] While this logo started to roll out in the United States, the previous one continues to be used in some countries.

References

External links


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