Lay's

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1965–1986

File:Lay's 1970's.jpg

1986–1996

File:Lay's 1980's.jpg

1996–2003

File:Lay's '97.jpg

2003–2007

File:Lay's logo.png

The Lay's text's shadow became gray gradient, and the word "brand" and the registered trademark sign inside the red part had been turned white.

2007–Present

File:Lays logo.png

In 2007, the logo turned 3 dimensional while Lay's started a new font and the gold band was added.