Contents
Lojas Americanas
1929–1972
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1972–1994
1994–2020 (primary); 1994–present (secondary/corporate)
Monogram (2018-present)
Americanas
2020-present
Despite the retail and e-commerce assets are sharing the same brand name, they use different logos, as the retail one still using the uppercase wordmark, meanwhile the e-commerce one, lowercase.
Universo Americanas
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| Lojas Americanas S.A.: Americanas (Express | Digital) | Local (Ame Go) Former/Defunct: Lanchonete Lojas Americanas | Walmart1 | Blockbuster2 B2W Digital3: Other6:
1Joint-venture with the U.S. Walmart from 1994 to 1997.
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