London Underground

1908–1913	1913–1919	1919–1933	1933	1933–1949	1949–1951
1951–1958	1958–1969	1969–1972	1972–1985	1985–present

1908–1919

1908–1913

SVG NEEDED

Prior to the unification of branding in 1908, each individual operating company had its own branding and logo. Thus there was no definitive 'London Underground' logo during this period.

In 1908, the individual companies operating the London Underground at the time agreed upon a unified branding design, the central element being the then new 'Underground' name and logo.

1913–1919

SVG NEEDED

1919–1949

1919–1933

SVG NEEDED

Due to the technical restrictions of the time, this roundel could be seen in various dimensions depending on its application.

1933

SVG NEEDED

The letters LPTB (London Passenger Transport Board) were added to the roundel in 1933.

1933–1949

SVG NEEDED

The words 'London Transport' were added onto the roundel in 1933.

1949–1958

1949–1951

SVG NEEDED

In 1949 "London Transport" was removed from the logo, and the name was changed to "RAILWAYS".

1951–1958

SVG NEEDED

In 1951, the outlining was removed.

1958–present

1958–1969

SVG NEEDED

1969–1972

SVG NEEDED

In 1969, the letters were changed to be uniform in height.

1972–1985

• Design Research Unit

1985–present

Special Victoria Line roundel used in 1969 to celebrate the opening of the line. This would be used again in 2011 to mark the end of the lines original 1967 rolling stock.

Logo used for the 150th anniversary of the London Underground in 2013.

Triangle version used for PlayStation 5 promotions in November 2020

X version used for PlayStation 5 promotions in November 2020

Square version used for PlayStation 5 promotions in November 2020

Logo used for the 160th anniversary of the London Underground in 2023.

In 1985, the traditional red and blue roundel was brought back into use. This time it has been modified so the circle and bar strokes are the same width. The colours have also been brightened.

• Henrion, Ludlow and Schmidt