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Lubalin, Peckolick Associates was a New-York based design firm founded by Herb Lubalin (1918-1981) as Herb Lubalin, Inc. after his 1964 departure from Sudler Hennessey & Lubalin.

This is a designer/design agency page. For their work, see Lubalin, Peckolick Associates/Work
1964-1967 1967-1975 1975-1978 1978-1980 1980-1981
1964-1967 1967-1975 1975-1978 1978-1980 1980-1981

Herb Lubalin, Inc.[]

1964-1967[]

Designer:  John Pistilli
Typography:  Custom
Launched:  1964

Lubalin, Smith, Carnase, Inc.[]

1967-1975[]

Ernie Smith and Tom Carnase became partners of the firm, which in 1967, changed its name to Lubalin, Smith, Carnase, Inc.

LSC&P Design Group, Inc.[]

1975-1978[]

Upon the arrival of Alan Peckolick in 1975, the new group’s initials were abbreviated.

Herb Lubalin Associates, Inc.[]

1978-1980[]

With the addition of Tony DiSpigna and others, the firm became simply Herb Lubalin Associates.

Lubalin, Peckolick Associates Inc.[]

1980-1981[]

Smith and Carnase left to rejoin S&H in 1980, so the firm continued as Lubalin, Peckolick Associates with Herb and Alan at the helm, until Herb’s death in 1981. Subsequently, Alan Peckolick began a partnership with Push Pin Studios in 1982, known as Pushpin Lubalin Peckolick.

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