Logopedia
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This page only shows primary logo variants.
For other related logos and images, see:

Contents

1941 1941–1954 1954–1970 1970–1988 1986–1991
1941 1941–1954 1954–1970 1970–1988 1986–1991
1991–2000 2000–2004 2004–2018 (primary); 2018–present (secondary) 2019–2022 (primary); 2018–2019 (secondary); 2022–present (secondary) 2022–present
1991–2000 2000–2004 2004–2018 (primary); 2018–present (secondary) 2019–2022 (primary); 2018–2019 (secondary); 2022–present (secondary) 2022–present

1941

M&m's-1941.png
Logopedia InfoWhite.svg SVG NEEDED

M&M's were first introduced for sale in the United States in 1941. However, a few months later, the United States entered World War II and M&M's were made exclusively for military rations because of their suitability for warm climates. This continued until the end of the war, when they returned for sale to the public.

1941–1954

M&M's Logo 1941.svg

1954–1970

M&M's 1954.svg

1970–1988

M&M's Logo 1970.svg

1986–1991

M&M's 1988.svg

In 1986, M&M's slightly modified their 1970 logo.

1991–2000

M&M's 1991.svg

2000–2004

M&M's 2001.svg

In 2000, the M&M's logo was jazzed up.

2004–2018 (primary); 2018–present (secondary)

M&M's.svg

In 2004, the well-known 3D logo was introduced. Even though this logo retired in 2018, it is still used in many assets around the globe, including packaging.

2018–present

2019–2022 (primary); 2018–2019 (secondary); 2022–present (secondary)

M&M's 2019.svg

Following Mars, Incorporated's rebrand in March 2019, M&M’s received a new logo after 15 years, in which the logo was flattened, similar to the 1988 logo. This logo is currently used on promotional packages and select regular product packaging.

2022–present

M&M's 2022.svg

In 2022, the logo was straightened (resembling the 1986 and 1991 logos). This comes as part of an overhaul for the M&M's brand.


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