MTV is Viacom18’s youth entertainment channel. It was launched in 1992 as part of the pan-Asian Star TV bouquet that also consisted of Zee TV, Star Plus, Prime Sports and Star Movies. The joint venture between Viacom and Star expired on 1 May 1994; therefore, Star launched Channel V in India on 23 May. MTV got a dedicated Indian feed in October 1996, and both channels targeted the youth until Channel V closed down in September 2018.
Much like its American counterpart, MTV moved its focus away from Bollywood music in the late 2000s to concentrate on youth-oriented reality shows, most famously Roadies and Splitsvilla, as well as serialised fiction shows (much like the now-defunct Channel V, Star’s music-turned-youth channel). However, it does air some music programmes, such as MTV Unplugged. All programming is in Hindi.
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| Part of TV18 (Reliance Industries Limited) and Viacom
Indian television channels:
Regional languages: Kannada: Colors Kannada (HD), Colors Super and Colors Kannada Cinema | Bangla: Colors Bangla (HD) and Colors Bangla Cinema | Marathi: Colors Marathi (HD) | Tamil: Colors Tamil (HD) | Odia: Colors Odia | Gujarati: Colors Gujarati and Colors Gujarati Cinema
| Part of Disney India (The Walt Disney Company)
English: Entertainment: Star World (HD) and Star World Premiere HD | Movies: Star Movies (HD) and Star Movies Select HD | Lifestyle: Fox Life (HD) | Knowledge and infotainment: National Geographic (HD) (Tamil | Telugu) and Nat Geo Wild (HD) | Kids’: BabyTV HD1
Regional languages: Tamil: Star Vijay (Other) (HD) and Vijay Super | Telugu: Star Maa (HD), Star Maa Movies (HD), Star Maa Music and Star Maa Gold | Kannada: Star Suvarna (HD) and Star Suvarna Plus | Malayalam: Asianet (HD), Asianet Plus and Asianet Movies | Bangla: Star Jalsha (HD) and Jalsha Movies (HD) | Marathi: Star Pravah (HD)
Former channels and properties:
Non-Indian companies using the Star brand:
Taiwan: Star Movies HD (Taiwan)
Disbanded channels and properties: