This page only shows primary logo variants. For other related logos and images, see:
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| 1945–1955 | 1955–1961 | 1961–1969 | 1969–present | 2019–present |
Mattel Creations
1945–1955
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Mattel, Inc. Toymakers
1955–1961
This logo incorporates Mattel's then-mascot Matty Mattel; the "sun" used in this logo has been used by the company's logo since.
1961–1969
Matty Mattel's design was simplified but the seal remained essentially the same.
Mattel
1969–present
In 1969, the famous "red sun" logo was introduced. Despite being redesigned in 2019, this logo is still used on certain products and still appears in most store signage.
2019–present
In 2019, the "sun" was updated to have fewer points and the wordmark slightly modified.
External links
