For other related logos and images, see:
Mattel, Inc. Toymakers
This logo incorporates Mattel's then-mascot Matty Mattel.
In 1969, the famous "red sun" logo was introduced. Despite being replaced in 2019, this logo is still used on certain products and still appears in most store signage.
In 2019, the logo was updated to have less triangles.
American Girl | Barbie | Bob the Builder | Creatable World | Hot Wheels | Little People | Matchbox | Max Steel | Masters of the Universe | Mega Bloks (Mega Construx) | Monster High (Ever After High | Enchantimals) | Polly Pocket | Thomas & Friends | Barney & Friends | Angelina Ballerina | Fireman Sam | Pingu | Rubbadubbers | Hello Kitty and Friends | ToddWorld | Shanna's Show | Oswald | Kipper | Animal Jam | Fraggle Rock | Wobbly Land | Mike the Knight | Rainbow Magic | The Wiggles