This page only shows primary logo variants. For other related logos and images, see:
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Mazda is a Japanese automotive company, manufacturing passenger cars and commercial vehicles. It is one of the largest Japanese car manufacturers, along with other brands, such as Toyota, Honda and Nissan.
From 1974 to 2015, Ford had a partnership with Mazda, as well as a stake.
Toyo Cork Kogyo Co.[]
1920–1928[]
Mazda was established as Toyo Cork Kogyo Co. in January 1920, at the time producing compressed cork boards. The symbols in the logo are highly abstract versions of the company's initials, TC.
Toyo Kogyo[]
1927–1975 (corporate symbol)[]
In September 1927, Toyo Cork Kogyo Co. was renamed to Toyo Kogyo Co., Ltd., with the company's symbol mark becoming trademarked in July 1928. This was their main corporate symbol until 1975, being seen on products like auto parts, when they finally adopted the Mazda logo of that year as their new corporate logo.
Mazda[]
From 1931 to 1975, these logos were only used for Toyo Kogyo's Mazda brand.
1931–1934[]
This logo superimposed text over the Mitsubishi logo, as a result of signing an agency agreement with the latter in terms of three-wheel trucks and other models.
1934[]
1934–1954 (wordmark), 1934–1936 (primary)[]
1936–1958[]
1951–1972 (secondary)[]
This logo is a graphic version of the brand name written in Japanese katakana characters: "マツダ"; this logo was not used as a badge.
1954–1975 (wordmark)[]
1958–1975[]
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1975–present (wordmark), 1975–1997 (primary and corporate)[]
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The current Mazda wordmark was introduced in 1975. This was also the new corporate logo of Toyo Kogyo, who retired the red 1928 circle that year, to unify the Mazda brand, and changed their name to Mazda Motor Corporation in 1984, after their most popular brand, to unify their identity even more.
1991–1992[]
In 1991, Mazda decided to create the cylon, a new symbol to be used as a badge on cars, This logo was only used for two years, and was quickly replaced in 1992 due to the diamond bearing a resemblance to Renault's diamond logo.
1992–1997[]
In 1992, the inner diamond was rounded due to an accidental resemblance to Renault’s logo.
1997-present[]
1997–2015[]
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In 1997, Mazda created a new logo to be used as both a corporate logo and a vehicle badge. The symbol features a V-like shape inside, meant to represent both a bird's wings and an M for Mazda alongside the sides of the circle.
2015–2018[]
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In 2015, the wordmark was made 3D and given a blue outline.
2018–present[]
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A new corporate typeface, resembling the Optima font, was introduced in 2018, but the 1975 wordmark was kept. The wordmark lost its blue outline and was given a metallic look.
2025 (tentative)[]
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References[]
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1 Members of Hakusuikai (Association of presidents from the Sumitomo Group companies)  |