1971–1984, (national branding) 1971-present (regional branches)
This logo was first introduced when McDonald's opened its first German branch in Munich on 22 November 1971. This was followed on 21 December 1990 in Plauen.
1984–2003
In 1984, the logo was given a red background and the text became white.
1996–2006
Alternate variant of the logo as seen on McDonald's commercials that aired between 1998 and 2003 with the slogans "McDonald's ist einfach gut" and "Every time a good time". It is also used for signage.
Logo with slogan
2006–present
As part of the first restaurant redesign in decades, called 'Forever Young', the logo was redesigned.
